As the trendsetting area of Aoyama welcomes a new gem, Ginza Diamond Shiraishi prepares to unveil its 68th store on December 20, 2025. Known for being Japan's first bridal jewelry specialty store, this stunning location is set to charm couples looking for exquisite engagement and wedding rings. Positioned just a minute's walk from Omotesando Station, the Aoyama store is nestled among luxury brands in a sophisticated area, ensuring a splendid shopping experience.
To celebrate its grand opening, Ginza Diamond Shiraishi will host a special 'Grand Opening Fair' from December 20, 2025, to January 4, 2026. This exciting event encourages couples to visit the new store and explore its remarkable collection of diamonds and rings. Shoppers who purchase an engagement or wedding ring during the fair will receive thoughtful gifts as a token of appreciation, making their visit even sweeter.
Store Details:
- - Name: Ginza Diamond Shiraishi Aoyama Store
- - Address: 3-6-21 Kita-Aoyama, Minato-ku, Tokyo
- - Hours: 11:30 AM - 8:00 PM (Closed on Tuesdays and Wednesdays, but open on holidays)
- - Phone: 03-5774-4641
- - Grand Opening Date: December 20, 2025
- - Fair Period: December 20, 2025 - January 4, 2026
- - More Info: Ginza Diamond Shiraishi Aoyama Store
Exclusive Online Reservation Offer:
For first-time visitors who make a reservation through the website before their visit, a gift card worth 3,000 yen is up for grabs. This limited-time offer allows customers to enjoy additional perks while shopping for their perfect rings. Don't miss the opportunity; make a reservation through the link provided and visit the Aoyama store for a unique experience.
Highlighted New Ring: 'Infinity Plants'
Available from October 25, the 'Infinity Plants' engagement ring embodies the everlasting connection formed by a couple's love. With a delicate arm tapering toward the center diamond, it is beautifully complemented by organically shaped melee diamonds, aiming to create an elegant, natural look. The marriage rings are designed to quietly express infinity through their smooth contours and diamond placements, ensuring couples can find their ideal bands here.
The Essence of Quality
Ginza Diamond Shiraishi ensures every diamond meets the highest standards. Over 99% of the diamonds in their collection hold the prestigious Ultimate rating, representing unparalleled quality. The company sources virgin diamonds, securing pieces that have never been recut or reused, to deliver authentic beauty to discerning customers. Their commitment to matching beautiful diamonds with exquisite ring settings has made them a pioneer in the bridal jewelry market.
About Ginza Diamond Shiraishi
Celebrating its 31st year in business, Ginza Diamond Shiraishi has established itself as a leader in the bridal jewelry industry since its inception in 1994 in Ginza, Tokyo. With a total of 68 stores across Japan today, the brand's mission is to provide every bride with a diamond that symbolizes her unique love story. The store carries over 18,000 diamonds and 700 ring designs, catering to the desires of brides-to-be looking for a singular, personalized piece.
Their dedication doesn’t end once a ring is purchased; Ginza Diamond Shiraishi also offers lifelong aftercare services to care for these cherished symbols of love. The brand’s goal is simple: to walk alongside couples in their journey together, providing not just jewelry, but lasting memories and support.
For more on their rings and collections, visit
Ginza Diamond Shiraishi for engagement rings and
Ginza Diamond Shiraishi - Wedding Rings for wedding bands.