JoluXe's Recognition: An Overview
JoluXe, a hair care brand managed by Me us, has recently celebrated a notable recognition at the prestigious LDK the Beauty magazine. Their PPT Daily Rich Care Shampoo and Treatment set has received an 'A' rating in the
Shampoo & Treatment ABC Evaluation featured in the
July 2026 issue of the magazine, which was released on May 21, 2026.
What is LDK the Beauty?
LDK the Beauty is a cosmetics specialized publication by Shin-Yusha, known for its unbiased evaluations due to the absence of advertisements and collaborations. The magazine relies solely on detailed assessments conducted by its editorial team and industry experts, making it a trusted resource among consumers. The magazine constantly provides reliable insights into cosmetic products, and the 'A' rating for JoluXe's shampoo and treatment is a significant testament to their quality.
Award Details
- - Featured Evaluation: Shampoo & Treatment ABC Evaluation 100
- - Award Category: Shampoo & Treatment Over ¥2,000
- - Winning Product: JoluXe PPT Daily Rich Care Shampoo and Treatment
- - Evaluation Method: The assessment involved reviews by experts regarding the product's performance, ingredients, and user experience, which involved a diverse group of female participants aged 20-40 (study duration: April 13, 2026 - May 11, 2026).
About JoluXe
Founded and supervised by
Misato Mizukoshi, who is a certified hair diagnostician, JoluXe emphasizes offering luxury in everyday care under its branding concept of 'Elevating the Ordinary.' The brand was meticulously crafted over a span of more than three years, involving a team of professionals with over 30 years of experience in formula development.
Key Ingredients
The JoluXe PPT Daily Rich Care Shampoo and Treatment is richly formulated with
eight types of PPT-based components that care for hair from both the inside and outside. The shampoo effectively addresses everyday damage caused by heat, friction, and UV rays, ensuring hair health while cleansing.
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PPT-based Cleaning Agents: These restore the hair while washing.
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Ceramides: Five different types are included for moisture retention.
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Heat Damage Care Components: Protects hair from heat generated by styling tools.
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Scalp Care Ingredients: Promotes a healthy scalp and hair foundation.
Through this robust formula, users are led to achieve healthy, shiny hair that feels light and nourished.
Product Pricing
- - Regular Purchase Price: ¥8,470 (including tax)
- - Subscription Price: ¥6,490 (including tax)
- - Available through the JoluXe Official Online Store and Amazon, where individual items are also offered.
Links for Purchase:
Comments from Misato Mizukoshi
Misato Mizukoshi expressed her elation regarding this evaluation:
“I am thrilled that JoluXe's quality, which took over three years to develop, has been recognized by an unbiased third party. I’m committed to continuing the development of high-quality products for our users.”
Mizukoshi's popularity has soared, partly due to her engaging cosmetic comparison and review videos, amassing over 950,000 subscribers on her YouTube channel. She is also active on TikTok and Instagram, further enriching her community's beauty knowledge.
Conclusion
With its dedication to quality and innovation, JoluXe continues to make significant strides in the beauty industry, offering premium hair care solutions that resonate with consumers achieving sought-after hair health.