#Japan #Tokyo #Ikebukuro #Tabekko Doubutsu #Ginbis

Explore the Enchanting Tabekko Doubutsu LANDEvent

Starting May 26th, 2026, the world of Tabekko Doubutsu will unfold at a limited-time pop-up store located at JR Ikebukuro Station. This indoor experience, dubbed 'Tabekko Doubutsu LAND POP UP STORE', will run until June 8th and is eagerly anticipated due to its engaging offerings that attract fans of all ages.

Tabekko Doubutsu is a beloved long-selling biscuit brand created by Ginbis. Since its launch in 1978, it has aimed to be more than just a tasty snack; the biscuits, which are shaped like various adorable animals, serve as educational tools that promote learning through eating. Each biscuit is inscribed with the names of the animals in both English and Japanese, making snack time both delicious and informative.

A Wonderland of Merchandise

The pop-up store will feature a wide range of original merchandise that pays homage to the creativity and charm of the Tabekko Doubutsu brand. Merchandise from the past four editions of Tabekko Doubutsu LAND events, including the inaugural event held in Tokyo Dome City in March 2023, will be showcased. Visitors can expect an exciting selection of products, including:

1. Peppy Stickers (726 yen)

These delightful layered stickers, available in six versions, encourage creativity with their playful 3D appearance that brings the characters to life. Perfect for decorating notebooks or personal items!

2. Colorful Mini Drawstring Bags (500 yen)

Eager fans will be thrilled with these mini pouches available in thirteen random designs, making each purchase a delightful surprise. They are not only practical for keeping small items but also fun to collect.

3. Biscuit Metal Charms (500 yen)

Shaped like the beloved animal biscuits, these charms come in eleven different designs, including two exclusive surprises that will entice collectors.

Additionally, the pop-up store will offer an assortment of accessories and everyday items inspired by the adorable animal characters, continuing the delightful experience that the Tabekko Doubutsu brand is known for.

Exclusive Shopping Perks

For those who spend over 3,000 yen at the pop-up, a charming animal staff ID card—featuring one of nine different designs—will be given as a special gift. This ID card includes a key ring, allowing fans to customize their collection further.

Important Details

• - Store Name: Tabekko Doubutsu LAND POP UP STORE
• - Duration: May 26 (Tuesday) - June 8 (Monday), 2026
• - Location: JR Ikebukuro Station, South Passage, 206 in Toshima City, Tokyo
• - Opening Hours: 10:00 AM - 9:00 PM (Opening on the first day at 1:00 PM and closing on the last day at 6:00 PM)
• - Entry Fee: Free

Make sure to catch all the magical elements this pop-up store is set to deliver. Follow official social media accounts of Tabekko Doubutsu for live updates and more exciting information as the event approaches.

Official X | Official Instagram

The Legacy of Tabekko Doubutsu

With over 320,000 visitors since its inception, the experience of Tabekko Doubutsu LAND is one of joy and nostalgia. It has expanded from its beginnings into a series of events that celebrate not only the biscuits but also the brand's ability to create cherished memories for families.

Ginbis continues to position itself at the intersection of fun and education, crafting delightful snacks that bring smiles to faces around the world. The company’s commitment to quality and creativity ensures that their treats remain a favorite, not just for children but for the young at heart.

As the pop-up store prepares to delight audiences once more, make sure you are a part of this experience, celebrating the charm of Tabekko Doubutsu.