#USA #Easton #digital identity #Mythical Games #Eightco Holdings

Eightco Holdings Makes Strategic Move into Gaming Industry

In a notable announcement on October 14, 2025, Eightco Holdings Inc. (NASDAQ: ORBS) revealed its strategic investment in Mythical Games during the latter's Series D funding round. This investment, shared with notable partners like ARK Invest and the World Foundation, signifies a major step for Eightco in shaping the future of digital identity and human verification in gaming.

Background of the Partnership

Eightco Holdings has committed to being a leading force in the post-AI generation's authentication and trust layers. Their strategic investment is geared towards enhancing their presence in areas crucial for both business and gaming authentication. As stated by Dan Ives, Eightco's chairman, the company is set to bridge the intersection of digital identity and entertainment, facilitating a trust framework scalable on a global scale.

Mythical Games, helmed by former Call of Duty studio head John Linden, stands at the frontier of Web3 gaming and digital ownership. The company boasts a portfolio that includes several high-profile franchises like NFL Rivals, Pudgy Penguins’ Pudgy Party, and FIFA Rivals, all of which have significantly impacted the gaming landscape.

The Role of Worldchain

This strategic alliance is further strengthened by Worldchain, an ERC-20-compatible blockchain designed for Proof of Human (PoH) verification and unique sign-on processes. The collaboration will allow Mythical Games to fortify its infrastructure, making strides towards creating secure and verifiable gaming environments. As Mythical merges its marketplace with Worldchain, players will not only gain verified ownership of digital assets but also benefit from reduced fraudulent activities and improved user onboarding experiences.

John Linden, CEO of Mythical Games, expressed his enthusiasm for the integration, stating their vision aims to connect players within a verified global economy. The goal is straightforward: to guarantee digital ownership and fairness in gaming, leveraging Worldcoin's capabilities for secure user verification.

Significant Industry Impact

Eightco's investment aligns with its long-term strategy to allocate up to 1% of its reserves towards venture capital endeavors that foster groundbreaking authentication technologies. This investment marks a landmark moment in its journey to become a leading force in the authentication layer of a post-AI economy.

On the current gaming front, Mythical Games has three successful titles with over a million installs each: Blankos Block Party, NFL Rivals, and FIFA Rivals. Combined, these games tally over 10 million installations, and the Mythical Marketplace has more than 9.6 million financed wallets, processing over $400 million in NFT transaction volume annually. These figures illustrate a growing demand for secure gaming environments, which this partnership seeks to enhance significantly.

Future Prospects

With the goal of creating a seamless interoperability framework between gaming assets, identities, and wallets, the collaboration between Eightco, Mythical Games, and World signifies a new frontier in AI-driven identity and digital economies. As both entities continue to innovate, they are poised to redefine how gamers interact with digital assets, ensuring trust and security amidst the evolving landscape of gaming.

Dan Ives noted that combining Eightco and Mythical's existing audiences and technologies, they expect to witness substantial improvements in verified customer bases. This partnership not only shapes the future of gaming but also stands to influence broader digital identity trends in the upcoming years.

For those keen on tracking the progress of this strategic investment, follow both Eightco Holdings and Mythical Games for updates on their advancements and integrations aimed at transforming the gaming landscape. The future appears bright for gaming businesses keen on leveraging technology to ensure verified interactions for every player worldwide.