Survey on Bicycle Usage and Safety in Japan
In April 2025, Cross Marketing, headquartered in Shinjuku, Tokyo, conducted a survey involving men and women aged 20 to 69 across Japan to explore current trends in bicycle usage. With bicycles becoming an increasingly common mode of transportation, the survey aimed to gather insights into usage frequency, types of bikes utilized, and safety concerns among cyclists.
Key Findings
1.
Bicycle Usage Frequency: 45.6% of respondents reported that they use bicycles regularly, with 11.2% indicating that they ride almost every day. This suggests a significant number of people incorporate cycling into their daily routines.
2.
Types of Bicycles Used: The survey revealed that the most popular type of bicycle is the city cycle (often referred to as a Mama-chari), used by 60.2% of respondents. Electric assist bicycles are favored among women in their 30s and 40s, while sports bikes are preferred by men in their 20s and 30s, as well as men in their 60s.
3.
Walking Distance Consideration: When asked how far they would walk before opting for a bicycle, 26.1% indicated a threshold of 10 minutes. This highlights the potential for cycling to alleviate walking-related challenges, particularly for longer distances.
4.
Safety Concerns While Riding: The top concerns of cyclists include narrow bike lanes or shoulders (along with road safety), adverse weather conditions, and the need for extra caution around children and elderly pedestrians. As respondents aged, their concerns about safety while cycling increased, especially among those in their 60s, over 40% of whom expressed particular concern regarding the aforementioned issues.
5.
Observations About Other Cyclists: Respondents were also asked what behaviors they noticed in other cyclists. More than 30% expressed concerns about cyclists disregarding traffic signals or riding while using smartphones, indicating a growing concern regarding reckless behavior on the roads.
Implications of Findings
This survey paints a clear picture of the current state of cycling in Japan. With nearly half of the population using bicycles and clear preferences in the types of bikes they choose, there is ample room for improvements in road safety and cyclist education. Additionally, the issue of smartphone distraction while cycling calls for further attention from both the cycling community and policymakers.
The evidence suggests a need to advocate for safer cycling environments, including the construction of dedicated bike paths that are adequately separated from pedestrian pathways and vehicular traffic. Furthermore, educational programs urging cyclists to adhere to traffic laws and refrain from using smartphones while riding could contribute to safer commutes.
Conclusion
As cycling continues to gain popularity as an eco-friendly and efficient mode of transport, addressing the concerns raised in this survey will be crucial. Enhancing cyclist safety and promoting responsible riding behavior should be paramount for local governments and community organizations alike.
For a more comprehensive analysis, including detailed demographic breakdowns and additional insights, please visit the Cross Marketing website at
Cross Marketing Report.
About Cross Marketing
Cross Marketing specializes in marketing research and consultation, contributing to better understanding consumer behavior and market trends. Founded in April 2003, the company continues to provide invaluable insights into various industries and consumer activities.
Contact Information:
- - PR Contact: Marketing Department
- - Phone: 03-6859-1192
- - Fax: 03-6859-2275
- - Email: pr-cm@cross-m.co.jp
In conclusion, as urban mobility evolves, understanding the dynamics of bicycle usage and ensuring the safety of riders will be essential in enhancing the overall experience for cyclists across Japan.