#Israel #Tel Aviv #ADAMA #Lycored #Dafna Cohen-Asher

Dafna Cohen-Asher Appointed CEO of Lycored

In a significant leadership transition within the food and beverage industry, Dafna Cohen-Asher has been named the Chief Executive Officer of Lycored, a subsidiary of ADAMA focused on natural ingredients. The announcement, made on October 22, 2025, emphasizes ADAMA's commitment to innovation and growth in the sector.

A Background in Transformation

Dafna Cohen-Asher brings with her extensive experience spanning 15 years, particularly in business development, mergers and acquisitions, and managing high-stakes projects on an international scale. Her journey with ADAMA began in 2017, during which she has been pivotal in driving corporate development and overseeing substantial acquisitions in various international markets, including Peru, Greece, and the United States.

Before her tenure at ADAMA, Cohen-Asher held the position of Senior Director for Business Development at Teva Pharmaceuticals, showcasing her strong managerial acumen across diverse cultural and geographical landscapes such as the U.S., Europe, Latin America, and Asia.

Promising Directions for Lycored

Lycored, which recently celebrated its 30th anniversary, stands out as the world's leading producer of lycopene, a strong antioxidant derived from tomatoes that is sought after in dietary supplements and natural food components. The company employs a unique approach that utilizes the entire tomato fruit, guaranteeing zero waste and offering a wide suite of over 100 different products available in more than 75 countries, dominating markets primarily situated in North America, Europe, and Japan.

Cohen-Asher’s vision as the new CEO is centered around shaping a robust growth strategy for Lycored, enhancing its global marketing and sales network, and cultivating deeper partnerships with its diverse clientele in the health, beauty, and food sectors. Her leadership is anticipated to not only advance Lycored’s existing initiatives but also explore new opportunities that align with current market trends and consumer demands.

Industry Insights and Future Prospects

The chairman of Lycored and the Chief Commercial Officer of ADAMA, Eric Dereudre, expressed his enthusiasm for Cohen-Asher’s appointment, highlighting her capacity to turn strategic plans into concrete achievements. Dereudre remarked, "Lycored is a robust company with vast growth potential. Appointing someone who has thrived within ADAMA underlines our confidence in this business and its expansive future."

In her introductory remarks as CEO, Cohen-Asher expressed her excitement regarding her appointment, stating, "Leading Lycored presents an incredible opportunity to merge nature-driven resourcefulness with scientific excellence. Our focus will remain on being at the forefront of innovation in the dietary supplement, beauty, and food industries, providing top-notch natural solutions tailored for health and wellness."

About ADAMA

ADAMA Ltd. has established itself as a global leader in the crop protection industry, delivering practical solutions to farmers facing contemporary challenges including pests, weeds, and diseases. The company promotes a culture of active engagement with farmers while continually innovating its product offerings, ensuring high-quality and sustainable solutions. With operations across all leading global markets, ADAMA solidifies its position as a trusted partner for agricultural professionals.

To stay updated on ADAMA's advancements, follow them on social media or visit their official website. By honoring its values and commitment through 30 years of service, Lycored is poised under Cohen-Asher's leadership to continue its legacy in the realms of health, beauty, and food.

For further inquiries, ADAMA invites you to check their Investor Relations section or reach out to their public relations team.