The Human Element Thrives Amid Rising Worker Confidence in the AI Era at VivaTech 2025

Embracing Humanity in the Age of AI

As the landscape of work continues to evolve due to advancements in artificial intelligence, a notable shift is occurring in how businesses consider their workforce. ManpowerGroup returned to Viva Technology (VivaTech) in Paris from June 11–14, 2025, armed with global research findings that underscore a compelling revelation: organizations integrating AI into their operations are simultaneously placing significant emphasis on human capability.

Insights from Research

According to a recent study by ManpowerGroup, around 85% of employers are currently employing AI in their hiring processes. However, the same employers recognize the inherent limitations of AI. Approximately one-third of participants believe that AI cannot replicate ethical judgment, while 31% argue that customer service remains a distinctly human trait. This dual acknowledgment suggests that rather than replacing human roles, AI is designed to augment them. As organizations adapt to the digital transformation, the individuals skilled in leveraging AI tools will find themselves invaluable.

Barberis, the Regional President of ManpowerGroup for Northern Europe, articulates, "Success with AI hinges on unlocking the unique human attributes of ethical judgment, creativity, empathy, and strategic thinking." This is particularly poignant as worker confidence appears to rise amidst uncertainties; the upcoming Global Talent Barometer for 2025 indicates a clear upward trend in worker self-assurance, attributed to improved access to career development and increased adaptability.

Leading Discussions at VivaTech

ManpowerGroup facilitated several noteworthy discussions at the event. One of the key panels, titled "The Human Algorithm Leading Work and Talent in the AI Age," featured insights from ManpowerGroup's CEO, Jonas Prising, and HR Director of LVMH, Maud Alvarez-Pereyre. They highlighted how AI is reshaping the skill landscape and redefining recruitment strategies. Furthermore, they emphasized the necessity for organizations to adapt their talent strategies in the face of AI's permeation into workplaces.

Another relevant panel titled "What Comes After ESG?" explored the future responsibilities of organizations. The conversation was led by high-profile figures in the business world, including Ruth Harper, Chief Marketing and Sustainability Officer at ManpowerGroup. The discussion delved into how businesses can transcend mere compliance with ESG (Environmental, Social, and Governance) standards to create a more meaningful, impact-driven operational framework.

Yet another panel featured the question, "Is the Labor Market Keeping Up?" Aimed at exploring whether the evolving job market can keep pace with rapid economic changes, this session encouraged dialogue on the persistent gaps between job seekers and available roles.

Engaging with Startups and Innovators

ManpowerGroup also showcased their 2025 VivaTech Startup Challenge results, spotlighting five technology-driven startups that aim to enhance the human experience in workplaces rather than replace it. These innovative companies include Coachello - focusing on AI-driven career mapping, and Workait, providing a marketplace for autonomous AI workers. Each startup demonstrated unique solutions addressing critical workforce challenges in the AI era.

Looking Forward

In summary, ManpowerGroup’s involvement in VivaTech 2025 highlights a pivotal shift in recognizing human potential within the frame of advancing AI technology. As awareness builds around the reality that AI is an augmentation tool, businesses like ManpowerGroup are leading the charge in advocating for a 'Humans First' approach in work environments—a future where both human and artificial intelligence coalesce to foster success. The broader implications of these findings resonate throughout various industries, marking a transformative phase in recruitment, talent development, and the overall operational ethos of organizations worldwide.

For further information on ManpowerGroup's initiatives, visit ManpowerGroup's website.