#USA #Chattanooga #Sotheby's Realty #Horizon Sotheby's

Sotheby's International Realty Broadens Its Reach in Tennessee

Sotheby's International Realty has made a significant step forward by integrating the Realty Center of Chattanooga into its esteemed network. With the merger, the two offices will rebrand as Horizon Sotheby's International Realty. This expansion marks the brand's growth in Tennessee, elevating its presence in the state to six locations.

Horizon Sotheby's International Realty is poised to serve a diverse array of communities, from Athens in Tennessee to Dalton in Georgia, encompassing breathtaking regions like the Blue Ridge Mountains. This office will be under the experienced leadership of Byron Kelly and Vanessa Mercer, who together contribute 35 years of valuable expertise in the real estate market.

Philip White, the President and CEO of Sotheby's International Realty, expressed enthusiasm over the new addition, noting, "Chattanooga sits at the crossroads of the Appalachian highlands and the plains of the Deep South. This area has historically drawn families looking to establish distinctive homes. Luxury properties from brow estates on Lookout Mountain to mansions along the Tennessee River reveal a unique blend of authenticity and tradition."

As the Horizon Sotheby's International Realty team embarks on this journey, they are committed to providing an unparalleled standard of service. Byron Kelly emphasizes, "Building upon five decades of leadership in the Chattanooga real estate scene, we will ensure that every client receives premier service. Partnering with Sotheby's International Realty allows us to extend our local insights to a worldwide audience, showcasing our extraordinary properties through the brand's unmatched marketing efforts and extensive network."

Currently, the Horizon Sotheby's team comprises 92 dedicated real estate agents, reflecting plans for continuous growth and enhancing their reach within Southeast Tennessee and Northwest Georgia. Furthermore, the Sotheby's International Realty network boasts over 26,100 independent sales associates across more than 1,100 offices worldwide, creating expansive opportunities for referrals and exposure for Horizon's listings. These listings will be prominently showcased on the global platform sothebysrealty.com, further broadening their visibility in the luxury real estate market.

Additionally, agents and brokers associated with Horizon will benefit from the esteemed auction house's reputation and worldwide marketing programs. Each office operates independently, maintaining its unique identity while leveraging Sotheby's extensive resources and support.

Sotheby's International Realty initially began as a premium real estate service for discerning clientele of the Sotheby's auction house in 1976. Today, the firm has expanded its footprint significantly, encompassing 1,100 offices in 83 countries and territories. The 2004 strategic alliance with Anywhere Real Estate Inc. allowed Sotheby's to create a robust franchise system, enabling local offices to thrive under the globally recognized brand while maintaining independence.

For more information about their services and listings, please visit www.sothebysrealty.com.

In conclusion, as Horizon Sotheby's International Realty sets forth on this new chapter, it brings a wealth of knowledge and expertise to Tennessee's vibrant real estate market, promising to deliver exceptional service and remarkable properties to prospective buyers and sellers alike.