Exclusive Launch: Ree by The Pioneer Woman Collection at QVC Combines Fashion and Flavor

QVC Launches the Ree by The Pioneer Woman Collection

QVC, the renowned leader in live shopping, has exciting news for fashion and food lovers alike. They have partnered with Ree Drummond, the beloved best-selling cookbook author and Food Network personality, to create an exclusive collection that seamlessly blends fashionable apparel and delicious food offerings. This new line, aptly named "Ree by The Pioneer Woman", is now available on QVC's platform, opening the door for fans to celebrate Drummond's signature style and culinary delight.

A Look into the Collection

Inspired by her casual lifestyle on the family ranch in Oklahoma, Ree's fashion collection stands out with its flattering silhouettes and feminine touches, designed for everyday comfort without sacrificing style. The collection features approximately XXS to 5XL sizes (including regular and petite options) and ranges from $42 to $139.

Ree Drummond states, "I live a pretty casual daily life, but having great looking clothes has always been important to me. Whether I'm at home cooking or heading out for a date night, I want to look and feel good. I can't wait to share my new clothing line with QVC this month; it's all about soft vintage denim, easy throw-on dresses, and cozy layering pieces that bring all my outfits together. I'm thrilled with the quality and attention to detail in this collection, and I've been enjoying each piece since I got to start wearing them!"

The fashion line captures Ree’s personal style and reflects updates from her home setup, infusing her warmth and charm with a more sophisticated palette that’s perfect for the modern family. Expect to see boho-inspired embroidery, delicate trims, and artisanal fabrics, catering to all shopping preferences.

Food Offerings that Delight

Ree’s talent goes beyond fashion; she brings her love for cooking into the mix with a selection of scrumptious food items designed to elevate any dining experience. Her exclusive food assortment features beloved classics like braised pulled pork and a spot-on version of her famous homemade pecan pie. Ree expresses her excitement, stating, "I've enjoyed sharing my cookbooks on QVC for over 15 years, so it feels fitting to continue this partnership by sharing some of my favorite dishes. I’m thrilled that more delicious offerings will join the food collection later this year."

Mara Sirhal, the Chief Merchandising Officer at QVC, notes, "For years, Ree Drummond has provided comfort and inspiration through The Pioneer Woman brand. This collaboration allows us to bridge her two beloved worlds—fashion and food—to create a singularly unique shopping experience. It celebrates shared values of home, family, and style."

Tune-In Details

Mark your calendars! The official on-air premiere of the QVC-exclusive "Ree by The Pioneer Woman" apparel is set for Sunday, September 21, at 4 PM EST, where viewers can catch Ree herself showcasing her fashion line. Following that, at 5 PM EST, she will present some delicious items from her food collection, ensuring that fans engaged can enjoy both aspects of her latest venture.

In conclusion, the "Ree by The Pioneer Woman" collection embodies the essence of casual sophistication, making it easy for anyone to bring a touch of the rustic charm of Oklahoma into their homes and wardrobes. With Ree Drummond at the helm, both the fashion and food collections promise to be as delightful and warm as the personality behind them.