#China #Hisense #Qingdao #RGB MiniLED #100-inch TVs

Hisense's Ongoing Dominance in the Extra Large TV Market

In the competitive world of home entertainment, Hisense has solidified its status as a leader, particularly in the premium display arena. As of the first quarter of 2026, the Chinese electronics giant has claimed a remarkable 55.2% share in the market for televisions measuring 100 inches and above. This impressive achievement underscores Hisense's commitment to quality and innovation in large-screen display technologies.

Expansion of Product Offerings

To maintain its leading position, Hisense is expanding its premium TV lineup with new series such as the UXS, UR9, and UR8. The UXS is touted as the pinnacle of Hisense technology, while the UR9 offers an exceptional viewing experience that mimics a cinematic atmosphere with its top-of-the-line RGB MiniLED capabilities. The newly launched UR8 ensures that even more households can access excellent RGB MiniLED experiences, thus broadening Hisense’s appeal to a wider audience.

Hisense's continued advancements in MiniLED models, including the U7 and U6 Pro series, further enhance its leadership in picture quality through cutting-edge Hi-QLED MiniLED technologies. By leveraging advanced local dimming alongside proprietary light control innovations, Hisense is able to deliver vibrant colors, deeper blacks, and sharper details. This optimization leads to stronger contrasts and an immersive MiniLED experience for consumers.

Innovations in Laser Displays

Hisense isn't just stopping at traditional television displays; it is also pushing the boundaries of home cinema with its innovative laser display technology. The recently introduced XR10 is a flagship laser projector that provides cinema-quality images with high brightness and rich color reproduction, offering a fascinating home theater experience on screens as large as 300 inches. Upcoming products like the L9Q Pro Laser TV and PX4 Pro Laser Cinema promise to deliver the next generation of home entertainment with ultra-large screens featuring groundbreaking brightness and refined color performance, designed for serious cinephiles.

Defining Premium Home Entertainment

By incorporating technologies ranging from RGB MiniLEDs to advanced laser displays, Hisense is redefining what premium home entertainment looks like. The company is committed to offering larger screens, more vibrant colors, and a richer audiovisual experience for consumers worldwide. This ambition is clear as Hisense continues to innovate and expand its product capabilities.

Historical Overview

Founded in 1969, Hisense has grown into a globally recognized market leader in the consumer electronics and home appliance sectors, with operations in over 160 countries. The brand is dedicated to delivering high-quality multimedia products, household appliances, and intelligent IT solutions. According to Omdia, Hisense has maintained its position as the worldwide leader in large-screen TV sales (100 inches and above) from 2023 through Q1 2026, further emphasizing its dominance in the industry.

Hisense is also the official sponsor of the FIFA World Cup 2026™, showcasing its dedication to global sports partnerships that resonate with audiences across the globe. As the original pioneer of RGB MiniLED technology, Hisense continues to set the industry standard for the next generation of display innovation, solidifying its place as a trusted name in home entertainment.

As Hisense drives forward, its focus on technological advancements and consumer engagement will undoubtedly shape the future of television and large-format displays.