#Japan #Tokyo #Cosmetics #Lip Care #DHC

DHC Lip Cream Series: A Fresh Makeover

DHC, a renowned beauty and healthcare company based in Tokyo, has recently announced an exciting revamp of its popular Lip Cream series. This change comes as a part of their commitment to enhancing brand cohesion and visibility in stores. The redesign features a unified packaging style intended to improve customer experience and product recognition.

The flagship product, DHC Medicated Lip Cream, has seen tremendous success, with total sales surpassing 210 million units since its launch in 1999. Known for its exceptional moisturizing properties, the lip cream utilizes natural ingredients such as virgin olive oil and aloe extract to hydrate and protect dry, chapped lips effectively. It has become a staple in many households worldwide.

As part of the new lineup, DHC is introducing two enticing shades for their color lip creams: Sheer Brown Beige and Sheer Orange Beige. With this addition, the series will now encompass nine unique products, catering to various skin types and preferences. These color offerings promise to enhance the natural beauty of lips while providing nourishment.

New Packaging and Product Range

From July 21, 2026, customers will see the revamped DHC Lip Cream series available at nationwide drugstores and supermarkets. The new packages will unify the design across all products, employing a box format that highlights essential product features and ingredients, allowing for easier decision-making for consumers.

Here’s a breakdown of the renewed DHC Lip Cream Series:

1. DHC Medicated Lip Cream (Medicated)
- A long-standing bestseller formulated with moisturizing and protective ingredients, showcasing a rich blend of glycerin and vitamin E. It shields lips from dryness while providing lasting hydration.

2. DHC Medicated Lip Cream Sensitive (Medicated)
- A gentle formula designed for delicate lips, this cream prevents chapping and dryness while providing a plump, healthy look.

3. DHC Botanical Lip Cream
- This variant emphasizes botanical oils, creating a nourishing barrier that hydrates lips while offering a rejuvenating treatment effect.

4. DHC Extra Moisture Lip Cream (Medicated)
- Enhanced with an age-defying formula, this luxurious lip cream protects against dry skin, ensuring a smooth and radiant appearance.

5. DHC Sheer Brown Beige Lip Cream
- A sophisticated nuance that compliments blue undertones, providing a refined and polished look.

6. DHC Sheer Orange Beige Lip Cream
- Offering a warm touch, this shade suits yellow undertones, creating a vibrant and healthy glow.

7. DHC Sheer Red Lip Cream
- This shade provides a radiant pop of color, perfect for elevating any makeup look.

8. DHC Sheer Bordeaux Lip Cream
- Bringing elegance with a deeper shade, ideal for a classy and sophisticated aesthetic.

9. DHC Sheer Rose Pink Lip Cream
- A fresh hue that subtly enhances natural lip color, perfect for everyday wear.

DHC emphasizes its dedication to health and wellness through innovative beauty solutions. As part of this commitment, DHC continues to prioritize quality and safety in both their products and services, aiming to contribute positively to customers' health and happiness.

For more information on the newly launched DHC Lip Cream Series, you can visit their online shop. The future of lip care looks promising with DHC's continuous innovation and dedication to excellence.