Data Utilization Seminar
2026-08-06 05:38:36

Mastering Competitive Data Utilization: A Seminar on Future Insights

Overview of the Seminar


On September 11, 2026, a unique seminar titled "Mastering Competitive Data Utilization" will be held, led by Kenji Kikuchi, an Executive Fellow at the Japan Management Association Research Institute (JMAR). This event aims to equip participants with cutting-edge techniques for data collection and utilization that stand out in today’s competitive landscape. It will take place at the SSK Seminar Room located in Minato, Tokyo, and will also be accessible via live Zoom webinar and recorded sessions for two weeks.

Focus Areas


Kikuchi will discuss the importance of developing a "Future Insight Perspective" essential for navigating today’s rapidly evolving business environment. The seminar will cover:
  • - Understanding and utilizing innovative information sources essential for competitive edge.
  • - Exploring strategic business collaborations and new market entries, which are increasingly prominent as corporations evaluate their future strategies.
  • - Backcasting techniques to identify new business opportunities or alternative customers by looking at least a decade ahead.

Insights into National Strategies


The seminar coincides with the release of Japan's 2026 Growth Strategy, unveiled by the government under the leadership of Takai. This strategy takes a strong offensive approach, focusing on 17 key growth areas, and aims to boost corporate engagement in these sectors. This framework sets a precedent for businesses to align their development plans with governmental objectives.

Kikuchi will delve into emerging global growth strategies that companies should monitor to be successful in both domestic and international markets. Understanding these dynamics is crucial for maintaining a competitive edge.

Future Business Projections


During the session, Kikuchi will present methods for interpreting business data that are pertinent to succeeding in the AI era. He believes that human creativity will become increasingly valuable in the coming years, and participants will learn how to cultivate their "information reservoir" — a mental collection of valuable insights and data that can be leveraged for future decision-making.

Through the seminar, attendees will also be introduced to a list of recommended latest business information sources and strategies for effective data collection in various contexts, including business-to-business (BtoB) and business-to-consumer (BtoC).

Key Content Highlights


As 2026 unfolds, new business strategies are emerging, and Kikuchi will highlight trends observed in both domestic and global spheres. He will discuss the rising influence of physical AI in industries such as manufacturing and logistics, and how this transformation impacts business strategies moving forward. Moreover, deep insights into technology advancements and notable startups will be shared, positioning attendees to capture new opportunities and insights vital for future growth.

Structured Learning Experience


The seminar will include structured learning sessions, both theoretical and case study-based, focusing on:
  • - Key research trends that will influence future business landscapes.
  • - Techniques for effective data extraction from customers.
  • - Importance of diversifying information sources, including literature, online databases, and industry insights, and how generative AI can assist in these processes.

This engaging experience aims to expand the vision of participants, altering their perspective and elevating their understanding of future opportunities. By the end of the seminar, attendees will be equipped with a framework to conceptualize and shape the future of their businesses.

Conclusion


In an age where customer insights are not immediately apparent, companies that can vividly showcase a well-defined vision of the future will likely emerge as the leaders in their respective industries. This seminar promises to provide crucial information that will empower one's business decisions for years to come, ensuring participants leave with actionable insights and knowledge.

For more details and to register, please visit SSK Seminar Page. Don't miss this opportunity to learn from industry leaders and gain invaluable perspectives on future business trends and strategies.


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Topics Consumer Products & Retail)

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