New Collaboration Project Enhances Disaster Preparedness Awareness with Prally App

Enhancing Disaster Preparedness Through the Prally App

In a groundbreaking initiative aimed at increasing public awareness of disaster preparedness, Geofla Inc. has partnered with the Tokyo Waterworks Bureau to implement an engaging project using their entertainment app, Prally. Running from November 28, 2025, to January 31, 2026, this unique endeavor seeks to promote recognition of designated disaster water supply stations throughout Tokyo, encouraging residents to familiarize themselves with these vital resources.

Overview of the Project

Geofla, headquartered in Chiyoda, Tokyo, aims to make disaster preparedness more accessible and relatable to the citizens of Tokyo. Despite the existence of disaster water supply stations, only about 55% of residents have knowledge of their locations. This project wants to bridge that gap through an interactive app experience.

The focus will be on learning through play. The Prally app allows users to check-in at designated spots and earn points. During the campaign, disaster water supply stations will be added as check-in points, rewarding individuals for visiting these locations with special points. Participants who complete a brief survey will also have a chance to win Amazon gift cards, creating a fun and engaging way to learn about disaster preparedness.

Engaging the Public

This initiative aims not only to increase awareness but to also integrate disaster preparedness into the everyday lives of residents. By utilizing location-based technology combined with entertainment, Geofla is fostering an environment where citizens can learn about and experience disaster readiness actively and enjoyably.

As more citizens engage with the Prally app, the hope is that they will develop a deeper understanding of the importance of being prepared for disasters and the role of these water supply stations in times of crisis. By approaching this crucial topic through a creative lens, Geofla seeks to transform public perceptions of disaster preparedness, making it an intrinsic part of community life.

The Role of Technology in Emergency Preparedness

Geofla believes in the power of technology and entertainment to address social issues. The company has established itself with a vision focused on enhancing mobility and creating value through innovative experiences that connect the digital and physical worlds. Since its inception in March 2023, Geofla has successfully collaborated with various municipalities and corporations, contributing to local economies and fostering community engagement.

By integrating such initiatives into the daily routines of Tokyo’s residents, Geofla intends to make disaster readiness a fundamental aspect of community culture, utilizing the joy of exploration and engagement through the Prally app.

Project Timeline and Participation

The project will run for a limited time from November 28, 2025, to January 31, 2026. Interested participants must download the Prally app to join the initiative. The app can be downloaded at the following link: Download Prally. It is crucial for users to engage actively during this period, as limited points are available, and the campaign may conclude before the scheduled end date once point limits are reached.

About Geofla

Geofla Inc. envisions a world where every movement results in new discoveries and emotions. The company's mission is to maximize the economic impact generated by mobility while contributing to the sustainable development of regions across Japan. Their goal is rooted in creating new value through a blend of digital and real-life experiences.

The firm emphasizes collaboration with local governments and businesses to stimulate human movement and create specific value that can only be accessed by physically visiting these localities, ultimately aiming for the growth of Japan's economy and regional development.

For more information about the initiative or any inquiries, please get in touch through the Prally contact page, as Amazon is not able to assist with questions related to this project.

In Closing

This engaging approach to disaster preparedness not only aims to equip residents of Tokyo with the necessary knowledge but also integrates a sense of community and fun. By participating in this initiative, locals can contribute to a safer and more informed Tokyo, where disaster readiness is part of daily life.