DAYS GRAPHY Introduces Exciting New Features for Customer Understanding with API Integration

New Features in DAYS GRAPHY Enhance Customer Interaction

In a significant update, Synergy Marketing, headquartered in Osaka, has launched new features for their AI-powered customer understanding tool, DAYS GRAPHY. This innovative application has integrated API capabilities and added customization functions to tailor dialogues based on specific situations. These advancements aim to enrich user interactions and facilitate better marketing strategies and product development based on customer insights.

Introduction of API Integration

The new API integration allows DAYS GRAPHY to operate as a platform that connects with various external tools and applications. This functionality enables businesses to leverage DAYS GRAPHY’s core technology beyond its application, enhancing their existing systems that collect customer feedback and survey responses. The integration provides businesses the ability to generate detailed customer personas from already collected data, thereby engaging in meaningful dialogues with these digital personas to capture valuable insights.

Customizable Dialogue Scenarios

Another notable feature is the customizable dialogue scenarios. Users can specify customer segments they'd like to interact with, such as requesting responses from critical or loyal customers. This flexibility allows businesses to strategize according to the specific customer segments they wish to address, making it easier to gather targeted feedback and insights that can guide product and marketing decisions.

The MIRAI Note Project

The update aligns with Synergy Marketing's collaboration with the Sanda City Board of Education and Osaka Kyoiku University, which is working on the MIRAI Note Project. This initiative focuses on developing an AI conversation application for students. Initial trials conducted in January 2025 revealed that over 70% of students expressed a desire to continue using the application, citing benefits such as feeling comfortable discussing their emotions and the opportunity to select dialogue partners that best suited their needs.

Engaging with Students Through AI

The AI-powered MIRAI Note application employs the new features of DAYS GRAPHY. By enabling students to engage with customizable AI characters in a safe environment, this tool facilitates improved self-expression, emotional management, and enhancement of communication skills. The initial usage among Sanda City’s students highlights the significant potential for AI interaction to foster a healthier dialogue around mental health and emotional well-being.

Detailed Functionality Breakdown

The MIRAI Note comprises two key functions:
1. Reflection Function (primarily used in schools) - This feature allows students to record their daily feelings and experiences, helping them reflect on their emotional states. The AI analyzes past records to recommend future dialogue partners based on emotional trends, thus aiding students in navigating their feelings more effectively.
2. AI Talk! Function (primarily used at home) - This feature is designed for students to engage in personal dialogues with various unique AI characters, ranging from a friendly school health teacher to a free-spirited older brother. This function employs the scenario customization from DAYS GRAPHY to create a flexible and natural conversation experience.

Summary of Initial Results

From January 9 to 22, 2025, about 350 students (280 middle schoolers and 70 elementary schoolers) participated in the MIRAI Note trials. The results revealed a high engagement rate with AI Talk, showing that 84% (295 students) utilized this feature, averaging 108 interactions each. Feedback highlighted that 85% of students felt positively about choosing their dialogue partners, indicating a successful introduction of the platform in educational settings.

Closing Thoughts

The advancements in DAYS GRAPHY not only bolster customer understanding and enhance the capabilities of applications like MIRAI Note but also underline the growing role of AI in facilitating healthier communication among students. This initiative demonstrates significant potential in contributing to the emotional well-being of young learners by providing them an open platform to express and reflect on their feelings.

For further information on the MIRAI Note project and DAYS GRAPHY, please visit the official websites linked below.

Learn more about the MIRAI Note Project
Discover DAYS GRAPHY

About Synergy Marketing

Founded in 2000, Synergy Marketing aims to provide advanced digital marketing solutions, fostering better relationships between consumers and companies. With over 20 years of experience in the CRM market, the company continues to innovate and support the growth of businesses through strategic insights and cutting-edge technology.