Rediscovering the Charm of Onza Bar in Karuizawa on August 8th

Onza Bar and Auberge de Primavera Reopening on August 8th

The Shimada Group, headquartered in Shibuya, Tokyo, is excited to announce the reopening of the Onza Bar in Karuizawa on August 8th, coinciding with Japan's Rice Day. This special occasion promises a delightful experience with rare Japanese sake served in elegant glasses along with a special one-night-only offering of exclusive sake. On the same day, the adjoining accommodation, Auberge de Primavera, will also resume operations after undergoing significant renovations, ensuring visitors enjoy a memorable stay.

A Special Reunion of Onza Bar and Auberge de Primavera

After a temporary closure for renovations, the Onza Bar is reopening on August 8th, a date that heralds both its first anniversary and the revival of hospitality at the Auberge de Primavera. Guests can indulge in exclusive Shinshu sake priced between ¥1400 to ¥1600 that is only available for this evening. This experience combines the charm of Japanese sake in a serene setting.

The Essence of Onza Bar: A Place to Unwind

Onza, meaning a place to return and find peace, seeks to provide travelers with a soothing escape from daily hustle and bustle. Inside, guests are invited to relax on comfortable sofas while gazing at the lush garden, emphasizing tranquility and relaxation. The bar is designed to be a warm, inviting space where you can truly experience the allure of sake.

A Symphony of Nature and Sake

The bar proudly offers a selection of sake that harmonizes perfectly with the natural gifts of Shinshu. Notably, it features the Afuriki series from Yoshikawa Brewery, based in Kanagawa Prefecture and part of the Shimada Group. The sake is selected by experienced sommeliers who curate a delightful tasting experience. Guests can also enjoy the Afuriki highball and various delicious local drinks, complemented by delectable appetizers made from Shinshu ingredients.

Using rare hard water with a hardness of 150-160, the unique production method avoids aggressive polishing of rice, which is characteristic of the Afuriki sake. Yoshikawa Brewery, established in 1912, is known for its commitment to tradition and excellence in sake brewing, continually pushing boundaries while upholding a rich heritage. Their concept, "Sake for life's Sake," embodies the philosophy of enhancing lives through exceptional sake.

An Unparalleled Atmosphere: East Meets West

Onza Bar merges Western aesthetics with Japanese hospitality, creating a unique ambiance reminiscent of a journey through time set against the backdrop of Karuizawa’s natural beauty. The gentle illumination guides guests as they cross the threshold into an intimate space filled with calming jazz music, designed to dissolve the worries of the outside world.

Upon entering, you're welcomed by a refined bar counter and a quaint garden, enveloped by the pristine nature of Karuizawa, making it feel like your personal haven. The space is thoughtfully designed, reflecting the historical influence of foreign villas that shaped the region, integrating Western elements in a manner that honors its cultural roots.

Onza Bar’s Rich Offerings

Onza Bar boasts a meticulously curated selection of Japanese sake, particularly the Afuriki series from Yoshikawa Brewery. The tasting sets are thoughtfully paired with local ingredients to enhance the flavors and create memorable pairings. The bar's dedication to beautiful tableware, featuring vibrant Kutani ceramics, adds an extra layer of elegance to every dining experience.

The owner expresses the mission of Onza Bar, stating, “We aim to deliver exceptional sake that reflects the richness of Karuizawa's nature. Please feel free to discuss your preferences, whether it’s about flavors or seasonal pairings.” This dedication to service ensures that every visit is tailored to the desires of each guest.

About Auberge de Primavera

The Auberge de Primavera is a unique French-style inn where guests enjoy locally sourced dishes and stay in rooms that exude a casual yet elegant atmosphere. Since its inception in 1996, the inn has served local residents and prominent figures, providing an intimate dining experience enhanced by picturesque decor imported from Paris. The rooms will reopen on August 8th, while the restaurant is planned to relaunch in Autumn 2025.

Culinary Delights Await

A visit to the Pyréné, situated in Karuizawa, offers an exquisite dining experience featuring dishes inspired by the rustic culinary traditions from the Pyrenees mountains, integrating local ingredients. The restaurant’s unique charm lies in its traditional chimney-style cooking, allowing guests to savor flavorful meats and gourmet wine pairings in a cozy setting.

Location and Hours

Located at 1278-11 Karuizawa, Karuizawa-machi, Nagano, Japan, the Onza Bar is just a 7-minute walk from Karuizawa Station and a 15-minute stroll from Old Karuizawa Ginza. Operating hours are from 5:00 p.m. to 11:00 p.m., with closing days on Sundays and Mondays.

You can reach the bar directly at 0267-42-0137 for inquiries.

For further information, including Sake offerings and reservation details, please visit the official website.

Conclusion

With the reopening of Onza Bar and Auberge de Primavera, the Shimada Group showcases its commitment to providing exceptional hospitality and memorable experiences reminiscent of Japan's rich culture and serene landscapes. Mark your calendar for August 8th and come witness the rebirth of a cherished destination in Karuizawa!