MobileX and Walmart Partner Up to Propel Will Brown's NASCAR Comeback in Chicago

MobileX and Walmart Team Up for Will Brown's NASCAR Return



In an exciting turn of events, MobileX, a highly customizable wireless service, has partnered with Walmart to support Australian Supercar champion Will Brown in his return to the NASCAR circuit. This collaboration will be showcased at the iconic Chicago Street Race, where Brown will race under the Kaulig Racing banner in the much-anticipated Grant Park 165 on July 6, 2025.

MobileX will assume the role of primary sponsor for Brown’s No. 13 Kaulig Racing Chevrolet Camaro, prominently featuring both MobileX and Walmart branding on the vehicle. This partnership not only highlights the two brands' commitment to high performance and innovation but also embodies a shared vision of delivering thrilling experiences to fans both on and off the race track.

Peter Adderton, the founder and CEO of MobileX, expressed his enthusiasm about the partnership, stating, "We're excited to be back at NASCAR, firing on all cylinders alongside Walmart and sponsoring international star Will Brown in his NASCAR Cup Series return. At MobileX, we thrive on partnering with elite talent pushing boundaries in the world's most electrifying sports. Will is a bold, relentless, and precision-driven global force, embodying the same disruptive energy we bring to wireless. Together with Walmart, we're not just showing up; we’re demonstrating what a modern lifestyle brand looks like—one that's fast, fearless, and focused on delivering unbeatable value."

The collaboration also reflects the innovative approach that MobileX takes towards the wireless industry. The company is renowned for offering customers the ability to pay only for what they use, thereby promoting a more flexible and efficient wireless experience. Unlike traditional carriers, MobileX uses advanced AI technology to analyze customer behavior, forecast usage, and recommend the most suitable plans based on individual needs. Available in 3,700 Walmart stores across the nation and online, MobileX is redefining modern wireless service.

Will Brown's involvement is particularly significant, as he recently clinched the 2024 Supercars Championship title and is recognized as one of the rising stars in motorsport. This marks Brown’s second sponsorship with MobileX, following a successful collaboration during his NASCAR debut last season.

To further engage with fans, MobileX is introducing a special incentive aimed at Chicago-area wireless dealers. The top three performing dealers through June will earn exclusive VIP experiences at the Chicago event, which will include premium hospitality and backstage access with the Kaulig Racing team.

The Grant Park 165 race kicks off at 3:30 PM ET on July 6, 2025. For more updates and insights regarding MobileX and its innovative wireless solutions, visit mymobilex.com.

About MobileX


Headquartered in Orange County, California, MobileX is recognized as the world's most customizable mobile carrier, delivering unparalleled choice and cost-control for consumers. Utilizing AI to predict data requirements, the service aims to significantly reduce costs while maintaining reliable speed and service quality. MobileX was established by Peter Adderton, previously known for founding Boost Mobile and Digital Turbine.

For more information, check out mymobilex.com.

Topics Sports)

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