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Hisense Sets New Standards with Exciting CES 2025 Revelations

At CES 2025, held in Las Vegas, Hisense, a leading global brand renowned for electronics and home appliances, unveiled its latest groundbreaking innovations in display technology. This year, the company has formed exciting partnerships with industry giants Pantone and Devialet, aiming to revolutionize the way we experience viewing through exceptional color representation and unbeatable sound quality.

Cutting-edge Display Technology

Hisense's latest offerings include the 116-inch TriChroma LED television, which features advanced RGB local dimming technology. This state-of-the-art television uses independent red, green, and blue LED chips that ensure superior color accuracy, covering up to 97% of the BT.2020 color space. With a peak brightness of 10,000 nits, it delivers vibrant colors, deep contrasts, and exceptional clarity.

The integration of Hisense's Hi-View AI Engine X empowers the television to optimize each frame with AI-driven features that dynamically adjust contrast, brightness, and colors in real-time, resulting in impressively lifelike imagery. Additionally, the TriChroma LED television is equipped with a powerful 6.2.2 channel spatial audio system, incorporating Dolby Atmos and DTS Virtual X for an immersive sound experience. The AI sound optimization further personnalizes audio to match the content being viewed, transforming home cinema experiences.

The Revolutionary MicroLED Display

Continuing the trend of innovation, Hisense introduced the world’s first 136-inch MicroLED display designed for consumers. This remarkable feat in accessible high-end display technology boasts more than 24.88 million self-operating LEDs, providing stunning clarity and color accuracy, along with an impressive contrast ratio of 1,000,000:1. It also covers 90% of the BT.2020 color space, ensuring that viewers enjoy true-to-life images.

The Hi-View AI Engine X incorporated in this television utilizes AI algorithms to enhance color precision and optimize display details. The addition of black nanocrystals minimizes reflections, providing outstanding image clarity even in well-lit environments. Designed with aesthetics in mind, the ultra-thin display seamlessly integrates into modern homes. With support for Dolby Vision IQ, HDR10+, and Filmmaker Mode, paired with Dolby Atmos and DTS Virtual X for sound, this MicroLED display sets a new benchmark for home entertainment.

Pioneering Color Accuracy in Laser TVs

Hisense has also set a new industry standard as the first laser TV partner to receive Pantone and SkinTone certifications, demonstrating an unwavering commitment to color fidelity and authenticity. The Ultra-Bright Laser TV utilizes a 4000 lumens projection engine, shining with a brightness of up to 1500 nits across the entire screen. This television incorporates a short-throw lens that shortens the projection distance by 20mm, allowing the 100-inch screen to operate even in limited spaces.

The Master of Light technology precisely discriminates the three-color laser light from surrounding unwanted light, enhancing light isolation. Furthermore, for gaming enthusiasts, the Hisense Gaming Laser TV features an ultra-low input lag of 2ms and a refresh rate of 4K60 Hz and 2K240 Hz. This results in smoother, more responsive gameplay compared to traditional 144Hz LCD panels. The future gaming models will feature low latency functionality that is being tested on the PX3-PRO, “Designed for Xbox.” Another standout model is the Ultra 4K C2 Laser Mini Projector, also “Designed for Xbox,” offering an adaptable screen size range from 65 to 300 inches, featuring easy setup with a gimbal stand, automatic keystone correction, and obstacle avoidance capabilities.

The TriChroma technology provides a wide color gamut while eliminating harmful blue light, ensuring that the built-in subwoofer, JBL 2.1 channel sound system, and DTS VirtualX combine for an exceptional audio-visual experience, perfect for both movies and gaming.

Experience Hisense's Innovations at CES 2025

Visitors at CES 2025 can witness firsthand the revolutionary offerings from Hisense in the central hall, booth 16625.

About Hisense

As a leading global brand in home appliances and consumer electronics, Hisense ranks second worldwide in overall television shipments, according to Omdia. The company quickly expanded, operating in over 160 countries and specializing in multimedia goods, household appliances, and intelligent information technology.