#Japan #Tokyo #Shibuya #Evangelion #Serge Thoraval

Exclusive SERGE THORAVAL Pop-Up Event in Shibuya

The renowned French jewelry brand SERGE THORAVAL, represented in Japan by Ash & Pe France Co., Ltd., is hosting a remarkable pop-up event at Shibuya Scramble Square from March 17 to April 2, 2026. This event marks the brand's first appearance in Shibuya, an area that embodies the youthful spirit and vibrant culture of Tokyo.

Highlights of the Event

During this limited-time pop-up, guests will not only get a chance to explore the stunning 2026 Spring/Summer Collection but also an exclusive range of collaboration jewelry inspired by the cult-classic anime series Neon Genesis Evangelion. The featured pieces include the Vermeil Collection, crafted from sterling silver with a luxurious gold coating, encapsulating the essence of the brand's distinct design philosophy.

Embrace the World of SERGE THORAVAL

Established in Paris, SERGE THORAVAL is celebrated for its unique jewelry pieces that engrave poems and meaningful phrases. Over the years, it has become a cornerstone brand in the collection of Ash & Pe France. This pop-up will showcase some of the most cherished series, including TOUJOURS (Always), BONHEUR (Happy Handcuff), S’ASSEOIR ET REGARDER LE CIEL (Sit and Look at the Sky), and QUAND FOND LA NEIGE OÙ VA LE BLANC (Thawing Snow).

Each phrase etched on the jewelry is not just a design element but also resonates with the personal values and memories of the wearer. This unique approach highlights SERGE THORAVAL's philosophy of embracing meaningful words through jewelry, allowing visitors to immerse themselves in a poetic experience.

Unveiling the 2026 Collection: LE VENT

Among the new collection pieces, the LE VENT line draws its inspiration from the theme of 'wind'. Characterized by delicate chains and minimalist forms, the jewelry features potentially iconic phrases like AIMER REVER RIRE (Love, Dream, Laugh) and TOUJOURS, thereby encouraging everyday wearability.

Items in this collection are priced as follows:

• - Ear Cuff: ¥18,700
• - Earrings: ¥17,600
• - Necklace: ¥50,600
• - Bangle: ¥31,900 (Upper), ¥49,500 (Lower)

Collaborating with Neon Genesis Evangelion

Additionally, the pop-up will present the Vermeil Collection of Evangelion collaboration jewelry, available only in limited quantities. These pieces, characterized by a robust metallic texture and handcrafted warmth, are designed based on the iconic frames that define SERGE THORAVAL. The collection includes:

• - Bangle: ¥58,300
• - Necklace: ¥58,300
• - Ring: ¥49,500

Each jewelry piece features memorable phrases from three main characters of Evangelion, selected for their profound significance:

• - Shinji Ikari: “I can be here!”
• - Rei Ayanami: “I am myself.”
• - Asuka Langley Soryu: “Look at me.”

The connection between SERGE THORAVAL's “draping words” philosophy and the rich narrative of Evangelion transforms these jewelry pieces from mere adornments into heartfelt talismans that resonate with their wearers.

Event Details

• - Duration: March 17 (Tue) to April 2 (Thu), 2026
• - Location: Shibuya Scramble Square, 2nd Floor Space 2, Shibuya, Tokyo
• - Hours: 10:00 AM - 9:00 PM

To mark this exclusive event, customers who make a purchase will receive an original CAFE CAVE coffee galette while supplies last. These treats come in gluten-free and traditional types, made from upcycled coffee byproducts, showcasing a commitment to sustainability.

A Legacy of Creativity

SERGE THORAVAL was founded by the late jewelry designer Serge Thoraval, who began his craft autonomously, collaborating with renowned brands before establishing his own label. His legacy continued under his partner Geneviève, and later, their son Rock Thoraval joined in 2014, infusing fresh energy into the brand.

For a glimpse into the artistic journey of SERGE THORAVAL and to stay updated with the latest collections, visit their official page.

Since its inception in 1985, Ash & Pe France has been committed to fostering cultural and artistic initiatives in fashion and lifestyle, contributing to a global network of creative endeavors.