Upopoy Photo Contest
2025-07-09 07:41:00

Upopoy and Tokyocamera Club Announce Photography Contest 2025

Upopoy Photography Contest 2025: Capture the Essence of Hokkaido!



The Upopoy (Symbol of Ethnic Harmony), managed by the Indigenous Peoples Cultural Foundation in Sapporo, is hosting its inaugural photography contest in collaboration with Tokyo Camera Club, one of Japan's largest SNS photography communities. The contest runs from July 9 to November 30, 2025, under the theme "Moments to Showcase in Hokkaido."

Through this competition, participants are invited to submit stunning images that showcase the allure of Upopoy, Shiraoi Town, and Noboribetsu City. Renowned photographer Hiroki Inoue will serve as a judge, ensuring that only the most captivating photos are awarded. Winners in various categories will receive fantastic prizes, including accommodation gift vouchers.

How to Enter


Participation is as simple as following these steps:
1. Follow Upopoy's official Instagram account @ainumuseumpark
2. Follow the Tokyo Camera Club's campaign Instagram account @tokyocameraclub_cp
3. Post your photo during the contest period using the designated hashtags:
- General Contest Hashtag: #ウポポイ白老登別フォトコンテスト2025
- Specific Category Hashtags:
- Upopoy Category: #ウポポイ
- Shiraoi Category: #白老
- Noboribetsu Category: #登別

Make sure to include the hashtags in your post or within 24 hours; entries that are tagged later will not be considered due to changes in Instagram's API.

Prize Details


Winners will be announced on the contest's special site and the Upopoy website around late February 2026. Each category will have one main winner, as well as additional recognition for ten participants. The prizes include:
  • - Upopoy Award: A 100,000 yen accommodation gift certificate usable at Hoshino Resort "KAI Poroto" by Lake Poroto in Shiraoi.
  • - Shiraoi Award: A 40,000 yen accommodation gift certificate for Izu Hotel in Kamenokawa Hot Springs.
  • - Noboribetsu Award: A 40,000 yen gift coupon for Takimoto Hotel.
  • - Tureppon Award: Original Upopoy tote bags featuring Ainu patterns for ten participants.

Judging by Renowned Photographer


The jury includes Hiroki Inoue, a celebrated photographer known for his stunning wildlife photography, especially focusing on the coexistence of natural elements with animals. A native of Sapporo, Inoue achieved significant recognition when he won 1st place in the Nature category at the National Geographic Traveler Photo of the Year 2016, becoming the first Japanese to achieve this honor. His work captures the beauty of nature in Hokkaido, making him the ideal judge for this contest.

For more about Hiroki Inoue, visit his website here or check his Instagram account @hiroki_inoue_northern.

About Upopoy


Opened in July 2020 in Shiraoi Town, Upopoy serves as a center for the revival and creation of Ainu culture. It houses Japan's first National Ainu Museum, an experiential field museum where visitors can engage with Ainu culture through various senses, and a memorial facility dedicated to dignified commemoration led by Ainu people. Located by the picturesque Lake Poroto, it offers a unique opportunity to experience Ainu culture firsthand, surrounded by nature.

For more details, visit their official website Upopoy Official Site.

Don't miss the chance to showcase your photography skills and explore the beautiful landscapes of Hokkaido while participating in the Upopoy Photography Contest 2025!


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Topics Entertainment & Media)

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