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Dove Partners with Radio City Rockettes for Holiday Celebration

Dove, the well-known beauty brand, has recently joined forces with the iconic Radio City Rockettes to celebrate the festive season with a unique Holiday Treats Limited-Edition Collection. This exciting partnership marks a special occasion as the Rockettes are celebrating their 100th anniversary this year. The launch took place on October 29, 2025, with the collection set to be featured during the renowned Christmas Spectacular at Radio City Music Hall, scheduled to open on November 6, 2025.

A Magical Collaboration

Throughout this holiday season, Dove's collection will not only showcase six enchanting fragrances, but it will also be integrated into various experiences at Radio City Music Hall. Guests will enjoy several interactive activations, including a themed photobooth and product gifting during three select shows. Moreover, attendees will have a chance to see Dove's products featured prominently during one of the show's most beloved numbers, "New York at Christmas," which will be viewed by over a million guests during its eight-week run.

As stated by Jessica Tuttle, Executive Vice President of Productions at MSG Entertainment, "Dove embodies the same spirit of empowerment that the Rockettes are known for. This partnership highlights the strength, joy, and confidence that both brands aim to share with their audiences."

Festive Offerings

Dove's Holiday Treats Limited-Edition Collection features products like body wash, beauty bars, scrubs, deodorants, and a brand new body mist format. These are available in delightful holiday scents such as:

• - Sugar Cookie Sprinkle: A warm combination of vanilla and freshly made cookies.
• - Peppermint Bark: A delightful blend of peppermint candy and rich chocolate.
• - Spiced Chai Latte: Exclusive to Walmart, this scent incorporates cozy cardamom and clove notes.
• - Frosted Plum Berry: Available exclusively at Target, it presents a sparkling mix of plum and sugar.
• - Gingerbread Delight: Nostalgic aromas of butter, molasses, and ginger, also a Target exclusive.
• - Hot Cocoa Swirl: A rich fusion of cocoa and toasted marshmallow, perfect for winter.

For the first time, the Dove Holiday Treats Body Mists will also be available in three scents: Sugar Cookie Sprinkle, Frosted Plum Berry, and Gingerbread Delight, exclusively at Target stores and online. These body mists allow users to layer their favorite scents, extending the magic of the holidays beyond the shower.

Availability and Pricing

The Dove Holiday Treats Limited-Edition Collection will be accessible nationwide from now until January 2026, while supplies last. Each product ranges from $3.99 to $7.99, making it a perfect holiday gift or treat. To explore more about the collection and find where to purchase, visit Dove's official website.

The Christmas Spectacular Starring the Radio City Rockettes is a long-standing holiday tradition, running from November 6, 2025, through January 4, 2026. Tickets can be purchased online at the Rockettes' official site.

The Essence of Dove

Founded in 1957, Dove has established itself as a brand dedicated to care and beauty for all. With a commitment to celebrating real beauty, Dove not only champions the portrayal of women of all shapes, sizes, and colors in its marketing but also focuses on improving body confidence through initiatives like the Dove Self-Esteem Project. For more detailed information regarding Dove, visit Dove.com.

The collaboration between Dove and the Radio City Rockettes marks an exciting chapter for both entities, unfurling a festive celebration that pays homage to women’s empowerment and the spirit of the holiday season.