Native Pet Unveils Inaugural Cat Supplement Line Responding to Pet Owner Demand

Native Pet Launches its First Ever Cat Supplement Line



In a significant move for pet care, Native Pet has announced the launch of its first line of cat supplements, catering specifically to the long-expressed desires of countless cat owners. This new line, which hit the shelves on September 30th, marks a pivotal expansion for the company that has primarily focused on dog supplements since its inception in 2017. Over the years, Native Pet's community voiced a pressing need for solutions tailored for felines, and the company has finally responded.

CEO and co-founder Dan Schaefer shared, “We’ve heard from cat parents since day one asking when we’d make something for them. This line holds the same standard we built the brand on, real ingredients, real research, and nothing to hide. We’re excited to finally give cat parents the same quality that dog parents have trusted us for.” This commitment to quality underscores Native Pet’s mission to provide safe, effective supplements grounded in scientific research.

The new product range comprises five distinct daily supplements: Hairball, Multivitamin, Probiotic, Immune, and Calm. Each supplement is crafted to target specific areas of feline health, from digestion and gut health to reducing stress and improving coat condition. The formulation of these products was overseen by Dr. Dan Su, Native Pet’s in-house expert, ensuring that each supplement meets high standards by adhering to the NASC Quality Seal and AAFCO nutritional guidelines.

One of the standout features of this new line is the dual-texture chicken chews designed to appeal to cats' notoriously picky palates. The crunchy outer layer combined with a creamy center addresses one of the main challenges in the supplement industry: persuading cats to consume their supplements. Natural flavorings and clean ingredient lists devoid of fillers set these products apart in a crowded market.

Native Pet has built a foundation of trust among pet owners with initiatives that emphasize transparency and quality. The Daily, the flagship dog supplement, earned the Clean Label Project certification in 2025, an accolade that highlights its integrity against over 150 contaminants. This new cat line follows suit, ensuring that pet owners can feel confident in what they are giving their pets.

Available exclusively at nativepet.com with a nationwide launch at Petco set for October 19th, the cat supplement line illustrates Native Pet’s dedication to promoting pet wellness across species. With increasing attention to the health of our furry friends, this launch is timely and reflects the growing demand for vetted, premium pet products.

As the pet supplement market expands, Native Pet is well-positioned to leverage its experience in dog health to improve cat wellness. By prioritizing clean, scientifically backed solutions, Native Pet continues to set the standard in the pet supplement industry.

In conclusion, pet parents can look forward to exploring these new offerings that promise not just quality but a commitment to enhancing the vitality and wellbeing of their feline companions. Native Pet's diligent efforts are commendable and reflective of a broader trend in the pet care industry, which increasingly recognizes the importance of holistic health solutions for all pets.

For more information about the new cat supplements or to make a purchase, visit nativepet.com.

Topics Consumer Products & Retail)

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