#Dubai #UAE #Trident Group #home textiles #Dubai Office

Trident Group Strengthens Its Global Presence

Trident Group, a prominent Indian conglomerate renowned for being the world’s leading manufacturer of terry towels, has officially inaugurated its new office in Dubai. This significant move marks a pivotal step in the company’s international growth strategy, aimed at responding to the increasing demand for high-quality home textiles and paper products in the region.

Dubai: A Strategic Hub for Growth

The newly launched office, located at THTL Trading LLC, 1202, Maze Tower, near the iconic Museum of the Future on Sheikh Zayed Road, is set to serve as a vital hub for expanding Trident's reach across the GCC, Africa, and the CIS markets. This initiative reflects Trident’s commitment to enhancing its relationships with clients and adapting more swiftly to the changing market demands.

Focusing on Luxury and Sustainability

Trident’s new operations in Dubai will focus on two primary segments: luxurious home textiles and premium quality paper, primarily targeting major retailers and the burgeoning hospitality sector in the region. Mr. Rajinder Gupta, the esteemed Chairman of Trident Group, emphasized the significance of this venture, stating, "Dubai is not just a city; it is a strategic gateway to some of the world’s fastest-growing markets. With this office opening, we aim to deepen our connections with clients across the region and respond more promptly to market evolution. We strive to make sustainable luxury more accessible for homes and businesses globally."

Over the years, Trident has established a robust reputation as a trusted partner for some of the world’s biggest retail names and upscale hotel chains. Their products are celebrated for their quality, sustainability, and innovative design, making them increasingly popular among consumers seeking both luxury and functionality in their everyday lives. Currently, Trident’s offerings are available in over 100 countries worldwide.

About Trident Group

Founded in Ludhiana, Punjab, Trident Limited serves as the flagship company of the Trident Group and represents a global player in the textile industry. The company specializes in a vertical integration model for its textiles, which includes yarn manufacturing, bath, and bed linen production, as well as premium paper products derived from wheat straw. Trident’s growth over the years has garnered numerous accolades from clients, suppliers, and various governmental entities, reflecting its commitment to enforcing the highest standards in product quality, social responsibility, and environmental management.

The company operates across three major sectors: textiles, paper, and chemicals, with production facilities located in Punjab and Madhya Pradesh. The establishment of the Dubai office is seen as a strategic move to enhance product availability and service levels, ultimately reinforcing Trident Group's position as a leader in the home textiles and paper industry.