Celebrate New Beginnings with Discounts on White Handkerchiefs at CLASSICS the Small Luxury

Celebrate New Adult Milestones with CLASSICS the Small Luxury

CLASSICS the Small Luxury, a renowned specialty store based in Tokyo’s Nihonbashi Ningyocho area, is thrilled to announce the launch of its special campaign dedicated to celebrating new adults. From December 12, 2025, to January 12, 2026, the store will offer a 20% discount on select white handkerchiefs for customers who are 18 and 20 years old, marking this important life transition.

This initiative is not just a sale; it embodies the spirit of celebrating adulthood. The promotion is specifically designed for those who were born between April 2, 2005, and April 1, 2008, who have reached the milestone age of 18 or 20. To take advantage of this offer, customers will need to present valid identification confirming their birthdate at the time of purchase.

A Touch of Luxury for Every Occasion

The white handkerchief, often seen as a simple piece of fabric, carries immense significance and utility. It can be a vital accessory for various occasions, enhancing one’s appearance and serving as a symbol of elegance and etiquette. Whether it's for a special event or an everyday carry item, a white handkerchief is perfect for making a lasting impression.

In line with the campaign, customers are encouraged to think of the white handkerchief as a companion that can hold cherished memories. By discreetly keeping it in a pocket or bag, it can serve as a reminder of the special moments in life.

Campaign Details

- Period: December 12, 2025 (Friday) to January 12, 2026 (Monday, Public Holiday)
- Discount: 20% off select white handkerchiefs for 18- and 20-year-old customers
- Participating Locations: CLASSICS the Small Luxury stores at Roppongi Hills and Nihonbashi Ningyocho

About CLASSICS the Small Luxury

Founded in 2003, CLASSICS the Small Luxury is brought to life by Blooming Nakanishi, a pioneer in the handkerchief market since its establishment in 1879. The brand focuses on delivering subtle luxury through meticulously crafted handkerchiefs that embody both innovation and sophistication. With diverse designs and high-quality materials, each piece is more than just fabric; it tells a story.

The small handkerchief can carry a lot of heartfelt emotions, perfect for gifting or personal use. Customers can explore various seasonal designs and aesthetic appeal, experiencing a unique kind of luxury. CLASSICS the Small Luxury aims to deliver “exquisite, quiet luxury” into daily lives around the world through its specialty store approach.

For more information about CLASSICS the Small Luxury, customers can visit their official site or social media platforms:

Company Overview

- Name: Blooming Nakanishi Co., Ltd.
- Established: November 16, 1879
- Headquarters: 3-2-8 Nihonbashi Ningyocho, Chuo-ku, Tokyo
- Contact: +81-3-3663-2331
- Business Focus: Textile planning and sales
- Products: Handkerchiefs, fashion accessories, table linens, and hospitality textiles

Blooming Nakanishi operates two physical stores under the CLASSICS the Small Luxury brand and has a robust online presence. Join us in celebrating adult milestones and indulge in the elegance of our handkerchiefs this season!