New Partnership Between Winvest Group and BioCalth to Enhance Consumer Sales Strategy

In an exciting new venture, Winvest Group Limited (OTCQB: WNLV) has teamed up with BioCalth International Inc., a leader in health supplement development, through its subsidiary IQI Media Inc. This partnership aims to amplify BioCalth's direct-to-consumer sales, leveraging IQI Media’s expertise in digital marketing and content management.

The collaboration is rooted in a content management agreement that includes profit-sharing incentives designed to boost both revenue and brand recognition for BioCalth. As part of this agreement, IQI Media will receive a monthly retainer and a share of profits once BioCalth's total net revenue surpasses $30,000.

Established for over 25 years, BioCalth is renowned for its patented health supplements produced in the USA and distributed globally. Khiow Hui Lim, Founder of IQI Media, expressed enthusiasm about supporting BioCalth's growth, particularly in launching their e-commerce platform and promoting their flagship product, calcium L-threonate. This product, backed by three patents, promises higher absorption rates than typical calcium supplements, making it a valuable addition to health-conscious consumers’ regimens.

As part of their marketing strategy, IQI Media plans to implement a top-of-funnel (TOFU) approach aimed at enhancing BioCalth's product visibility through social media marketing. BioCalth has rigorously tested their products, with validation from UCLA confirming a 95% absorption rate for their calcium formula—far exceeding that of most competitors. Jackson Wen, BioCalth's Founder, is excited about the partnership, emphasizing how IQI Media will help get their scientifically-based message to the right audience, ensuring that consumers understand the enhanced benefits of their products.

In addition to bolstering direct-to-consumer sales, BioCalth is expanding its manufacturing capabilities at its cutting-edge facility in California. This state-of-the-art, FDA-registered and GMP-certified plant will not only produce BioCalth's own products but also provide manufacturing services for pharmaceutical and nutritional supplement companies. The facility employs advanced automation to ensure the highest levels of safety and reliability in production.

According to Sophia Li, VP of Marketing at BioCalth, integrating sales, data analytics, and backend management is critical for streamlining operations and fostering healthy growth. This strategy marks a significant step in BioCalth's expansion, reinforcing their position as a leading GMP manufacturer in biotechnology.

About IQI Media


Headquartered in Los Angeles, California, IQI Media Inc. is a subsidiary of Winvest Group Limited, a publicly traded investment holding company focused on diverse media projects. They specialize in original content creation and cost-effective marketing services that drive data-driven growth.

About BioCalth


Founded in 2000, BioCalth International Inc. is based in La Verne, California. The company focuses on combining validated natural ingredients with advanced technology to empower customers in managing their health. Their new e-commerce platform can be accessed at https://biocalth.us/.

About Winvest Group


Winvest Group Limited is headquartered in Reno, Nevada, and is focused on media, entertainment, and technology sectors. Currently traded under the stock ticker WNLV on OTC Markets, Winvest aims to transition to Nasdaq and plans future IPO initiatives. This strategic partnership is expected to pave the way for innovative approaches in the health supplement industry through effective marketing and distribution strategies.

Topics Consumer Products & Retail)

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