Fresh Express® to Impress at CPMA 2026
Fresh Express®, a leading name in the value-added salads market, is gearing up for a significant appearance at the Canadian Produce Marketing Association (CPMA) Annual Convention and Trade Show in 2026. This year, the brand aims to revolutionize the salad category, transcending its traditional status as a mere side dish. Instead, Fresh Express® is promoting salads as vibrant, flavorful center-of-the-plate meal options.
Located at Booth #709, Fresh Express® invites attendees to delve into an extraordinary culinary experience designed to inspire and educate. The brand's commitment to transforming everyday meals with bold flavors and convenience will take center stage.
Celebrity Chef Antoni Porowski Anchors the Experience
One of the highlights of the Fresh Express® booth will be a live appearance by the beloved chef and author, Antoni Porowski. Known as an Emmy-winning host and executive producer for the upcoming National Geographic series,
Best of The World, Antoni is set to engage audiences on April 29 from 2 PM to 4 PM.
Antoni, as the latest Fresh Expressionist, will showcase how easy it can be to elevate everyday meals with simple yet high-quality ingredients. Visitors can participate in:
- - Meeting Antoni Porowski in person for photo opportunities
- - Winning exclusive cookbooks through exciting giveaways
- - Exploring chef-inspired meal ideas that feature Fresh Express® products
This initiative aligns with Fresh Express® broader strategy of media engagement, combining culinary authority with consumer relevance, showcasing the brand's leadership in the food industry.
Launch of Innovative Salad Kits
In tandem with celebrity chef involvement, Fresh Express® will unveil two new premium chopped salad kits that cater to the increasing consumer demand for diverse, global flavors:
- - Italian Herb Parmesan Chopped Kit
- - Creamy Mushroom Caesar Chopped Kit
These innovative products respond to key marketplace shifts, such as a push towards meal solutions over simple ingredients and a rise in globally-inspired flavors that speak to the modern consumer's palate. Furthermore, these kits reflect a growing desire for convenience paired with culinary sophistication.
An Immersive Brand Experience
At CPMA 2026, the strategy of Fresh Express® goes beyond merely showcasing new products. The booth is designed to provide an immersive experience that illustrates the brand's competitive edge in the salad market:
- - Quick Meal Solutions: Experience restaurant-quality meals prepared in minutes.
- - Culinary Innovation: Discover fresh, chef-driven flavor combinations.
- - Consumer Engagement: A powerful marketing initiative that resonates with a younger audience.
From interactive tastings to engaging booths, the Fresh Express® experience is engineered to inspire retailers, partners, and industry leaders alike, providing a compelling glimpse into the future of fresh, ready-to-eat meals.
About Fresh Express®
Fresh Express® is recognized as a market leader in value-added salads, dedicated to delivering fresh, innovative, and convenient meal solutions. Upholding standards in quality, flavor, and food safety, Fresh Express continues to redefine how consumers enjoy fresh foods, making it more accessible than ever to express their personal culinary styles through food.
In a time where health and convenience are top priorities for consumers, Fresh Express® stands at the forefront, setting trends and leading the way in providing not just food, but delightful culinary experiences.