Ferrero Launches Nutella Peanut Production in Franklin Park, Illinois

On April 24, 2026, Ferrero North America proudly inaugurated its production line for Nutella Peanut at its Franklin Park, Illinois plant. This event marked not only the launch of their first new flavor but also the establishment of local job opportunities with the creation of 50 new positions.

The $75 million investment reflects Ferrero's ongoing commitment to expanding its operations in the United States, which has seen billions of dollars spent on acquiring iconic American brands and enhancing manufacturing capabilities.

The notable opening event was attended by several key personalities including Illinois Senate President Don Harmon, Illinois Representative Norma Hernandez, Franklin Park Mayor Barrett Pedersen, and Walmart representatives, signifying strong community and corporate support for U.S. manufacturing. "Nutella Peanut and this new facility showcase Ferrero's dedicated and talented teams, commitment to growth in North America, and the company's ability to thoughtfully and effectively evolve brands that have been loved for generations," stated Michael Lindsey, President and Chief Business Officer of Ferrero North America. His enthusiasm underlined the pride of producing Nutella Peanut right here in the United States.

The production of Nutella Peanut is a significant extension of Ferrero’s footprint in the U.S. The company operates not only in Franklin Park but also manages a manufacturing campus in Bloomington and boasts an Innovation Center and Research and Development Labs in Chicago. Additionally, they manufacture Keebler products in a factory on 110th Street.

Investments in local agriculture underpin the new flavor as well; Nutella Peanut utilizes hazelnuts sourced from Oregon and peanuts from Georgia and other Southeastern states. Melody Richard, Senior Vice President of Pantry at Walmart, commented on the ripple effects of such supplier investments, highlighting the creation of jobs, enhanced opportunities, and more robust local economies as direct results of these corporate commitments.

The new facility builds on Ferrero's long history in Franklin Park, where products like Butterfinger and Baby Ruth have been manufactured since the 1960s, further validating Illinois as a strong hub for advanced manufacturing. The ongoing success of Ferrero highlights how innovation and production can indeed flourish within the state.

Nutella Peanut is now available for purchase at Walmart and other retailers across the nation, welcoming consumers to try this new addition to the beloved Nutella family. The diversification into this bold flavor signifies a fresh chapter for Ferrero as they continue to cater to evolving consumer preferences while nourishing local economies through job and growth opportunities.

The excitement surrounding Nutella Peanut showcases Ferrero's adaptability and dedication to its diverse product offerings, creating a promising future both for the company and its customers. As Nutella Peanut rolls out, fans can look forward to tasting this innovative flavor that promises to capture the delight of consumers as the brand continues to evolve and grow in the beloved market of North America.

Topics Consumer Products & Retail)

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