JA Town Launches Summer Support Campaign
JA Town, a direct-to-consumer online shopping platform operated by the National Agricultural Cooperative Federation (JA Zen-Noh), has launched an exciting new initiative called the "Summer Support Campaign" starting July 30, 2023. This campaign aims to provide assistance to producers facing challenges due to severe heat, natural disasters, and rising material costs. The goal is to support farmers by encouraging consumers to enjoy agricultural products.
What's in Store?
The first selection of this campaign features the "Summer Lucky Bags," which will be available without any shipping costs from July 30 until the end of August. These summer-themed lucky bags offer an exciting assortment of over 80 products sourced from various regions across Japan, including premium fruits, meats, seafood, and sweets. Shoppers can choose from three different price points:
3,000 yen,
5,000 yen, and
10,000 yen, with each bag guaranteed to contain a