#Japan #Tokyo #Sneakers #VIVAIA #Carol&Ayla

VIVAIA's New Launch: The 'Carol' and 'Ayla' Sneakers

VIVAIA, a renowned shoe brand based in the USA and recognized for its commitment to sustainability, comfort, and style, is set to launch two new models of its popular Sneakerlina series for Spring/Summer 2026. The new additions, 'Carol' and 'Ayla,' embody the essence of 'slim sneakers,' reflecting the latest trends in footwear design while enhancing comfort and usability.

The Evolution of Sneakerlina Series

Last fall, VIVAIA's Sneakerlina collection garnered significant attention, and the brand listened to feedback to craft these updated versions. The new silhouettes integrate a streamlined design that is easy to wear, making them a must-buy for the season. Notably, the primary color introduced for this season - Butter Yellow - embodies a bright and sunny aesthetic reminiscent of springtime. This color balances functionality with trendiness, creating a chic footwear option that pairs well with various outfits.

Carol: A Fusion of Comfort and Elegance

The 'Carol' model is a modern fusion of classic ballet shoes and modern sneaker styles. It features a bubble sole, reminiscent of driving shoes that offer superior grip and comfort.

• - Design: The shoe's clean lines and square toe add a touch of urban elegance, making it versatile for various occasions.
• - 2-Way Customization: The double shoelace design provides customers the flexibility to style it playfully or sporty, depending on the occasion.
• - Material: Made from luxurious satin, the 'Carol' sneakers deliver a refined and sophisticated appearance compared to your typical sneaker. These shoes are also machine washable, ensuring that care and maintenance are hassle-free.

Color Options for Carol:

1. Butter Yellow: This trendsetting color adds a touch of spring to your footwear, with brown accents enhancing its adult sophistication.
2. Light Gold: A soft gold hue, this shade is ideal for those who typically avoid vibrant colors—just switching to these sneakers elevates your entire look.
3. Grey Silver: Perfect for both formal and casual settings, the grey silver offers a stylish one-tone finish suitable for any occasion.

Ayla: A Modern Take on Mary Janes

The 'Ayla' sneaker reimagines the charming Mary Jane silhouette with a sporty touch.

• - Functionality: The upper part comprises 75% satin, effortlessly blurring the lines between sporty and feminine aesthetics.
• - Comfort: Designed with comfortable stretch fabric around the heel, these sneakers minimize the chance of blisters. The durable sole enhances your walking experience, whether it's for daily errands or during commutes.

Color Options for Ayla:

1. Light Gold Almond: This trendy shade blends well with skin tones, perfect for mixing and matching with socks for a spring-inspired look.
2. White Off-Grey: The red accents on the sole provide a pop of color, ideal for adding flair to your outfit.
3. Ballet Pink: A delightful color reminiscent of ballet shoes, making any casual outfit feel more uplifting and joyful.

Where to Buy

Customers can purchase the 'Carol' and 'Ayla' sneakers from the VIVAIA online store, priced at ¥21,900 and ¥22,900, respectively. The sneakers are available in various physical stores across Japan, including:

• - Harajuku, Tokyo: Located at Takashimaya Plaza, 2F.
• - Shinjuku Marui Main Store, Tokyo: At Shinjuku, 2F.
• - Futako Tamagawa, Setagaya: In Tamagawa Rise Shopping Center.
• - Grand Green Osaka: Positioned on the Second Floor of Grand Green Osaka.

About VIVAIA

Founded in June 2020, VIVAIA is a global lifestyle brand dedicated to producing stylish footwear using eco-friendly materials. In collaboration with REPREVE®, a leader in sustainable fabric production, VIVAIA ensures its shoes are not only fashionable but also made from recycled materials. With stores in Tokyo, Melbourne, Singapore, and Hong Kong, VIVAIA offers comfortable shoes and values a sustainable approach to fashion.

For detailed product offerings, visit the VIVAIA website or check out their official Instagram account @vivaia.japan.