Exciting New Products from Poppy Playtime Set to Debut in August 2025

New Poppy Playtime Merchandise Launching Soon

As the excitement builds around one of the most popular horror games, Poppy Playtime, its official merchandise is set to expand with eight brand new products. These items, manufactured and sold by Infolens Inc., will be available starting August 5, 2025. The products include intriguing collectibles and practical items featuring your favorite characters from the game.

New Product Lineup

Here’s a glimpse of what fans can look forward to:
1. Poppy Playtime Clear Nicoichi Keychain
This keychain set features two characters, Huggy Wuggy and Kissy Missy, allowing fans to connect them with magnets. Ideal for sharing with a friend, this accessory is versatile with a sturdy lobster clasp that can be attached to bags or pouches.
- Price: ¥1,320 (tax included)
- Size: About H120×W60×D5 mm

2. Poppy Playtime Plush Mirror
Choose between Huggy Wuggy and Catnap for this functional yet cute plush mirror that can also serve as a keychain. Perfect for a quick look while on the go!
- Price: ¥1,650 (tax included)
- Size: Huggy Wuggy - About H90×W132×D40 mm / Catnap - About H108×W110×D40 mm

3. Poppy Playtime Multi Clip
Perfect for clipping hair or securing bags, this multi-clip set features two designs. An essential for organizing your daily accessories.
- Price: ¥1,210 (tax included)
- Size: About H40×W50 mm

4. Poppy Playtime Trading Can Badge
Featuring a darker art style, these trading badges come in a set of eight, giving collectors the thrill of surprise.
- Price: ¥660 each (tax included) / ¥5,280 per box
- Size: About H56×W56×D3 mm

5. Poppy Playtime Trading Acrylic Keychain
Another must-have for collectors, these acrylic keychains feature unique designs and are available in blind packs as well.
- Price: ¥990 each (tax included) / ¥7,920 per box
- Size: About H65×W65×D3 mm

6. Poppy Playtime Die-Cut Towel
These compact towels, featuring Huggy Wuggy and Catnap, are easy to carry and perfect for everyday use.
- Price: ¥1,100 (tax included)
- Size: About H200×W200 mm

7. Poppy Playtime Drawstring Pouch
A versatile pouch great for school or travel, perfect for snacks, toys, or lunch items.
- Price: ¥1,210 (tax included)
- Size: About H280×W180×D70 mm

8. Poppy Playtime Deco Peta Sticker
An eye-catching clear sticker that can withstand water and light, great for personalizing devices like smartphones and laptops.
- Price: ¥495 (tax included)
- Size: About H84×W64 mm

What is Poppy Playtime?

Launched in October 2021 on Steam and subsequently released on various platforms, including mobile and console versions, Poppy Playtime quickly gained popularity, especially among young audiences through YouTube gameplay streams. The horror game’s latest Chapter 4 is set to be released on January 31, 2025, generating tremendous anticipation.

Beware of Imitations

Amidst the excitement, consumers should be wary of counterfeit products imitating characters from Poppy Playtime. These imitations do not conform to official licensing, and any issues related to them are not the responsibility of Infolens Inc.

Retail and Online Availability

The Infolens Geek Shop offers a wide array of official licensed merchandise, including over 300 unique products from popular games and shows, available at their online shop and the newly opened Ikebukuro PARCO location.