Subaru of America Reports 18.1% Sales Growth in June 2026
Subaru of America Achieves Significant Growth in June 2026 Sales
Subaru of America, Inc. (SOA) has announced impressive sales figures for June 2026, reporting a total of 54,909 vehicles sold, representing an 18.1% increase compared to the same month last year. This surge in sales can be largely attributed to strong performances across its key models, particularly the Forester, which has been recognized as the top-selling vehicle for the sixth consecutive month.
Sales Performance Overview
In June, the Forester maintained its leading position, with 16,288 units sold. This marks a strong 43.6% increase over June 2025. Close on its heels was the Crosstrek, which celebrated its best June ever by selling 16,050 vehicles. The Outback's performance was also noteworthy, boasting an impressive 32.7% growth year-on-year, with 14,074 units sold. Furthermore, Subaru's hybrid and electric models contributed significantly to the overall numbers, making up over 20% of the sales, underscoring the brand's commitment to sustainability.
Jeff Walters, President and Chief Operating Officer of Subaru of America, expressed pride in these results, stating that the company’s vehicles deliver