Fufu Hair Color Specialist Store Opens New Location in Kōjiya, Tokyo

Fufu, a renowned hair color specialist brand in Japan, is set to expand its reach with the grand opening of a new store in Kōjiya, Tokyo, on August 6, 2026. As the top hair color chain in the nation, according to a company survey conducted in March 2025, Fufu has established itself with over 150 stores and has served more than 6.5 million customers across the country.

The Kōjiya store will embody Fufu’s commitment to high-quality service, promising beautiful hair with a cheerful daily outlook as its guiding philosophy. Customers can enjoy a speedy salon experience, with an average duration of just 60 minutes from check-in to shampoo completion. This is achieved without requiring appointments, allowing flexibility and convenience for all.

High-Quality Services at Affordable Prices

Fufu prides itself on delivering professional color services using high-quality products at accessible prices. The brand uses a range of premium hair color agents that minimize damage while ensuring vibrant results. In addition, they offer exclusive original shampoos and treatments formulated specifically for hair care, ensuring customers can enjoy luxurious results at competitive rates. Here’s what you can expect when visiting the Kōjiya store:

- Customized Color Selection: Trained staff expertly choose the hair dye based on each customer's hair type, while high-quality oil gloss dyes—commonly found in top salons—are offered at an unbeatable price.

- Comfortable Waiting Spaces: While awaiting hair treatment, customers can sip on complimentary drinks and read magazines in a relaxing environment designed for comfort.

- Expert Hand Washing: Fufu boasts exceptional hand washing services delivered by experienced staff, adding a touch of luxury to the hair care experience.

- Exclusive Products: Fufu showcases a range of the latest hair care items, including their signature hair oil and meticulously selected hair dryers for customer use during their visit.

Special Offers for First-Time Customers

To celebrate the opening, Fufu is introducing enticing offers for newcomers. All first-time customers in Kōjiya can avail of introductory pricing starting at just 2,000 yen (approximately 2,200 yen including tax). This includes root touch-ups priced at 3,300 yen and full-color treatments starting at 4,400 yen—all comprehensive of shampoos and treatments.

Exclusive Starter Pass for New Customers

Fufu is also launching the Starter Pass—a special three-month unlimited dyeing passport priced at a mere 7,500 yen (8,250 yen including tax). This exclusive pass allows unlimited access to root touch-ups and partial dyeing during the three-month period while featuring benefits including 20% off treatments and a complimentary full dye service.

The first 300 customers who make reservations will receive a free gift of Fufu’s original shampoo and treatment sachets upon arriving at the store, enhancing the welcoming experience even further.

Store Details

- Store Name: Fufu Kōjiya Store
- Opening Date: August 6, 2026
- Location: 3-13-11 Minamiparada, Ota Ward, Tokyo
- Business Hours: 9:30 AM - 6:00 PM (last full-color appointment at 5:30 PM)

Fufu promises to deliver a salon experience that combines quality and convenience, ensuring that everyone can enjoy beautifully colored hair and a bright daily outlook. With plans for further expansion, including an international store in Bangkok by December 2024, Fufu is set to be a household name beyond Japan. Visit their website for more information: Fufu Hair Color.

Company Overview

Fufu is operated by Fast Beauty Corporation, founded in July 2014 and led by CEO Ken Takahashi. The company not only manages hair color specialist stores but also develops and sells beauty products, embodying a mission to bring beauty and joy to everyone through top-notch hair color services.