#United States #San Diego #PHY Wireless #Nordic Semiconductor #IoT Location

Transforming the Future of IoT Location Technology

In a significant development for the Internet of Things (IoT), PHY Wireless, renowned for its cutting-edge cellular location technology, has announced a strategic partnership with Nordic Semiconductor. This collaboration aims to integrate PHY Wireless’s ultra-low-power location technology with Nordic’s advanced nRF9151 system-in-package (SiP) module, promised to enhance location accuracy and energy efficiency on a global scale.

Breakthrough Technology

The combination of PHY Wireless’s innovative hellaPHY® technology and Nordic Semiconductor’s nRF9151 SiP module signals a quantum leap in IoT applications. At the heart of this partnership lies a shared vision to enhance power-efficient solutions with robust, high-accuracy positioning capabilities. The deployment of these technologies will facilitate asset tracking, logistics, digital health, and the promotion of smart city initiatives.

One of the crucial features unveiled is the on-device observed time difference of arrival (OTDOA) solution. This unique approach adheres to the 3GPP standards, allowing for seamless, reliable functionality across diverse network environments. This ensures that the performance meets the demands of real-world applications, reinforcing its reliability for global implementation.

Real-World Trials and Scalability

To validate the effectiveness of this innovative technology, extensive real-world trials are being conducted across three continents, in collaboration with several major mobile network operators (MNOs). These large-scale trials are essential as they not only confirm the solution’s scalability across various geographical regions but also its ability to function seamlessly in different network environments. By systematically testing in diverse conditions, the partnership is laying a solid foundation for widespread deployment.

Empowering Industries

Tom Horgan, CEO of PHY Wireless, emphasized the immense potential of this partnership, stating, “The nRF9151 SiP module provides the perfect mix of power efficiency and high performance for IoT applications. Our collaboration enables customers worldwide to utilize an accurate, reliable, and battery-efficient location technology.” This sentiment highlights the significance of the collaboration in ensuring that businesses can deploy IoT devices that operate efficiently and reliably while consuming minimal power.

In addition to being advantageous for enterprises, this advanced technology introduces a game-changing transformation in how location data is leveraged within the massive IoT landscape. Øyvind Birkenes, Executive Vice President of Nordic’s Long Range Business Unit, stated, “In today’s era of location of everything, PHY Wireless’s hellaPHY technology can become a game changer. Very low power combined with 10x accuracy improvement over comparable cellular location solutions will enable accurate location in massive IoT deployments without compromising battery life or cost.”

Future Prospects

The collaboration marks a pivotal step in expanding the reach of low-power location technology across various industries. As IoT devices continually evolve, the ability to operate for extended periods while providing numerous location fixes becomes increasingly vital for maintaining competitive advantage. By integrating such technology, both physical and digital infrastructure can operate more efficiently, paving the way for smarter, more connected communities.

Commitment to security and privacy remains paramount as these technologies expand. Accurate indoor location technology, alongside strong privacy protections, is rapidly becoming essential in various applications, from logistics to healthcare.

Event Spotlight: Mobile World Congress 2025

The synergy between PHY Wireless and Nordic Semiconductor will be showcased at the Mobile World Congress 2025, taking place from March 3-6 in Barcelona, Spain. Nordic will be demonstrating this revolutionary positioning solution at Booth #7G21, providing a hands-on experience for visitors.

For those eager to explore the future of IoT location technology, attendees can anticipate an interactive dashboard that highlights the capabilities of PHY Wireless’s innovative solutions in real-time.

For more information about PHY Wireless, the collaboration with Nordic Semiconductor, and updates on their technological advancements, you can visit phywireless.com.

Conclusion

As PHY Wireless and Nordic Semiconductor embark on this transformational journey, they set the stage for advanced, low-power location technology to redefine industries. Together, they are not just enhancing IoT applications; they are creating a more connected and efficient future.