#Japan #Tokyo #Bangkok #Hello!Group #SC Asset

Introduction

In a significant move to expand the reach of overseas real estate investments, Hello!Group, a global real estate advisory firm based in Shibuya, Tokyo, has formally partnered with SC Asset Corporation, one of Thailand's largest property developers listed on the Stock Exchange of Thailand (SET: SC). This collaboration aims to provide Japanese clients with access to the burgeoning real estate market in Bangkok.

The Rising Interest in Overseas Real Estate

As Japan grapples with a prolonged weak yen and inflation, interest in overseas real estate investments has been steadily increasing. Japanese citizens are looking for new opportunities for asset formation, secondary homes, and potential relocations abroad. Among popular destinations, Bangkok stands out due to its rapid economic growth, robust tourism sector, and a foreign ownership regime that appeals to international investors.

Expansion of Services

Historically, Hello!Group has offered investment services in four markets: Cambodia, the Philippines, Dubai/Abu Dhabi, and Malaysia. The partnership with SC Asset now expands their reach into Thailand, bringing their total operating markets to five. This strategic move enhances their capability to deliver comprehensive service offerings, including property selection support, on-site viewings, and contract assistance, tailored to Japanese investors interested in Bangkok's real estate ventures.

Details of the Partnership

• - Contract Signing: July 3, 2026
• - Partnership Entities: Global Inc., Hello!Group and SC Asset Corporation Public Company Limited
• - Services Offered:

- Support for property selection and on-site viewings
- Assistance with contract procedures
- Distribution of property information via LINE, newsletters, and social media
- Hosting of individual consultation sessions and online seminars

• - Target Area: Thailand (Bangkok)
• - Target Audience: Japanese individuals and corporations interested in overseas property purchases, investments, and relocation services.

Key Advantages of the Partnership

1. Established Developer Collaboration: By allying with SC Asset, a reputable developer renowned for innovative design and sustainable community-building, Hello!Group can confidently offer clients high-quality properties. SC's premium luxury residential portfolio, including the SCOPE Collection, represents modern living in sought-after areas of Bangkok.

2. Network Through Global Partners Club: This partnership facilitates access to the latest project information and sales conditions through SC's Global Partners Club, ensuring that Japanese clients receive timely and relevant updates on investment opportunities.

3. Market Expansion to Thailand: With the addition of Thailand as a fifth market, investors now have more diverse options for overseas real estate ventures in Southeast Asia and the Middle East, reaffirming their commitment to meeting clients’ strategic investment goals.

Vision for the Future

Going forward, both companies are keen to enhance the client experience through on-site tours in Bangkok and a series of online seminars. The goal is to create a robust information-sharing platform that connects Japanese investors with the Bangkok market—transitioning from mere awareness to genuine opportunities.

Insights from Hello! Group

Shinya Hagiwara, General Manager of Hello!Group, emphasized the importance of this partnership, stating, "Bangkok, as a key economic hub in Southeast Asia, garners substantial interest from Japanese investors. We are thrilled to collaborate with SC Asset, a trusted developer in Thailand, to provide reliable information and opportunities to our clients. Our mission is to make overseas real estate investment a more approachable and accessible option for everyone."

About the Companies

Hello!Group (Global Inc.)

• - Location: 2-7-12 Shoto, Shibuya, Tokyo
• - Core Business: Overseas real estate brokerage and investment advisory
• - Markets Covered: Cambodia, Philippines, Dubai/Abu Dhabi, Malaysia, Thailand
• - Website: Hello!Group

SC Asset Corporation

• - Listed Market: Stock Exchange of Thailand (SET: SC)
• - Core Business: Real estate development, including residential, commercial, and community management services
• - Headquarters: 1010 Vibhavadi Rangsit Road, Chatuchak, Bangkok
• - Website: SC Asset

Note: The information presented in this article is accurate as of its publication date and may be subject to change without notice. This material is intended for informative purposes only and does not constitute an invitation to engage in specific real estate transactions or investments. Investing in overseas properties carries risks related to currency fluctuations and local laws.