#USA #New York #Cultural Exchange #CGTN America #Spring Festival Gala

CGTN America Reintroduces Spring Festival Gala

The Prelude to the Spring Festival Gala, organized by China Media Group, is set to return to New York, marking a vibrant celebration of the upcoming Year of the Snake. This event not only pays tribute to the rich traditions associated with the Chinese New Year but also continues the successful legacy of its inaugural event in 2024, expanding its reach to a worldwide audience.

With the impending arrival of the new lunar year, festivities will center on the theme of embracing cultural exchange and fostering understanding among diverse global communities. Esteemed guests from China, the United States, and the United Nations will share heartfelt messages emphasizing the importance of cultural appreciation and global unity.

The audience will be treated to a dazzling showcase of cutting-edge fashion influenced by the award-winning video game Black Myth: Wukong. The fashion segment will feature both traditional and modern Chinese designs, complimented by an exhilarating demonstration that fuses sports and style, featuring renowned NBA stars.

Adding to the spectacle, there will be a remarkable performance utilizing sign language by the winner of the Golden Buzzer on America's Got Talent, alongside a variety of other talented artists. An interactive section will allow attendees to learn festive greetings in sign language, promoting language access and inclusivity.

This year's gala will further welcome both domestic and international musicians and artists, including students from Lincoln High School in Washington State. The performances will serve as a beautiful embodiment of East-West connectivity, showcasing the extraordinary beauty of diversity through music and dance.

Guests are invited to partake in a cultural reception prior to the event, where they can admire exquisite Chinese artifacts and network with professionals from various sectors. This edition of the gala will feature over 150 notable guests and is scheduled for the evening of January 16. The timing aligns perfectly with the recent inscription of the Spring Festival – Social Customs of the Chinese People Celebrating the Traditional New Year into UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity.

Watching the Spring Festival Gala, organized by China Media Group, has become a beloved New Year’s tradition for audiences globally. It ignites joyful memories for generations of viewers while serving as a cultural symbol that facilitates the discovery and understanding of China. This year’s gala is set to be a monumental, celebratory occasion filled with hope and cultural significance.

For further information, contact [email protected]