#United Arab Emirates #Dubai #Luxury Resorts #Plusgrade #Atlantis Dubai

Transforming Luxury with Innovative Solutions

In a significant development within the luxury hospitality sector, Plusgrade, a global leader in ancillary revenue solutions, has announced a groundbreaking partnership with Atlantis Dubai. This collaboration aims to redefine the guest experience at Atlantis, The Palm and Atlantis The Royal by providing seamless access to room upgrades, extended stays, and exclusive experiences.

Seamless Integration for Enhanced Experiences

By integrating its cutting-edge upgrade platform with Atlantis Dubai's existing systems, Plusgrade enables a streamlined process for guests seeking enhanced accommodations. This modern approach replaces outdated systems, allowing customers to effortlessly make upgrade requests or purchase enhancements during their stay. The result is a highly personalized experience that aligns perfectly with Atlantis Dubai's commitment to world-class hospitality.

Proven Success in a Pilot Initiative

The partnership between Plusgrade and Atlantis Dubai builds on the success of a pilot project conducted at Atlantis, The Palm. During this initiative, the implementation of Plusgrade’s solutions not only improved guest satisfaction but also significantly boosted ancillary revenue. This success solidifies Plusgrade’s role as a crucial technology partner in the luxurious hospitality landscape.

The Future of Luxurious Travel

Daniele Carrai, Vice President of Revenue Management at Atlantis Dubai, expressed his enthusiasm for the innovative technology introduced through this partnership. Drawing from his experience in the cruise industry, he emphasized that the power of bidding technology is transforming the way travelers engage with their journeys. The strategic alliance with Plusgrade allows Atlantis Dubai to continuously innovate and enhance its offerings, setting new benchmarks for luxury.

Michael Chatzidakis, the Revenue Management Director at Atlantis Dubai, highlighted the level of luxury and customization that guests expect in today's ultra-luxury market. According to Chatzidakis, the intuitive platform provides Arkholis clients with an opportunity to personalize every facet of their stay, ensuring an exceptional experience.

Improving Guest Engagement

Ken Harris, the founder and CEO of Plusgrade, remarked that this partnership exemplifies how technology can elevate guest experiences while simultaneously generating significant supplementary income. The integration of Plusgrade’s intelligent upgrade solution facilitates increased choice and flexibility for guests, while enabling Atlantis Dubai to explore new revenue streams.

Key Benefits of the Collaboration

• - Exclusive Upgrades: Guests can propose offers or purchase room upgrades, allowing for a tailored and luxurious stay.
• - Flawless Experience: The complete integration with Atlantis Dubai’s branding and booking systems ensures effortless customization.
• - Maximized Guest Engagement: An array of ancillary sales opportunities lets each guest enhance their stay according to their preferences.

The partnership between Plusgrade and Atlantis Dubai marks a pivotal moment in the commitment to innovation within the hotel industry. With auction capabilities now in place, guests at both Atlantis, The Palm and Atlantis The Royal can instantly access prestigious upgrades and exclusive experiences.

About Plusgrade

Founded in 2009, Plusgrade has established itself as a leader in providing ancillary revenue solutions to the global travel industry. With over 250 partners, including airlines, hotels, and cruise lines, Plusgrade plays a vital role in creating new revenue opportunities through exceptional customer experiences. From its headquarters in Montreal, the company continues to drive innovation and enhance travel experiences worldwide.

About Atlantis Dubai

Renowned as a premier luxury destination, Atlantis Dubai comprises the two iconic resorts: Atlantis, The Palm and Atlantis The Royal. Known for unmatched opulence, adventure, and hospitality, these resorts boast a host of attractions, including the acclaimed Aquaventure Waterpark and world-class dining options. Recognized for its exceptional offerings, Atlantis The Royal has been named the ninth-best resort globally by The World's 50 Best Resorts 2024, establishing a new standard in luxury.

In conclusion, the partnership between Plusgrade and Atlantis Dubai is poised to elevate the guest experience in luxury hospitality. By integrating innovative technology, both parties are setting a new standard for what guests can expect during their stays, reinforcing their commitment to unparalleled luxury and personalization.