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Beeby Clark + Meyler Wins AI Impact Award 2025

Beeby Clark + Meyler (BCM), a full-service marketing agency leveraging AI technologies, has achieved remarkable recognition as the recipient of the prestigious Newsweek AI Impact Award for 2025 in the category of AI Marketing Best Outcomes, Consumer Targeting and Personalization. This accolade honors BCM's pioneering efforts in harnessing artificial intelligence to enhance marketing strategies for various sectors including insurance, travel, entertainment, media, and IT.

The Significance of the AI Impact Award

The Newsweek AI Impact Awards celebrate organizations that excel in applying artificial intelligence to tackle complex challenges, optimize operations, and deliver impactful results. The awards acknowledge a total of 38 organizations across 13 categories for their exemplary accomplishments in the realm of AI.

Innovating Advertising with Ventas AI

At the core of BCM's success is their proprietary platform, Ventas AI. This innovative tool responds to the escalating need for hyper-targeted, personalized, and performance-optimized marketing campaigns. Through advanced AI analytics, generative creative testing, and computer vision analysis, Ventas AI empowers BCM to launch highly targeted, scalable advertising solutions that yield superior outcomes for clients.

According to Max Cammarota, Director of Performance Media at BCM, “Winning the AI Impact Award signifies the potent fusion of advanced AI techniques and strategic insights. Our Ventas AI system has enabled clients to achieve exceptional returns, streamline creative production, and better engage new demographics. This recognition reinforces our steadfast commitment to innovation in results-oriented marketing.”

Achievements with Ventas AI

BCM's Ventas AI platform is not just a tool—it’s a game-changer. It generates hundreds of optimized ad combinations using real-time creative analytics. The results speak for themselves, showcasing significant improvements including:

• - Up to 30% lift in Return on Ad Spend (ROAS)
• - Up to 13% increase in revenue from non-click channels, including Connected TV and YouTube
• - Up to 66% reduction in Cost Per Lead
• - 229% year-over-year increase in creative output, producing more diverse and impactful ad variants tailored to diverse audience segments

A Vision for the Future of AI in Marketing

Beeby Clark + Meyler continues to spearhead the integration of AI within performance marketing. Their approach enhances—not merely automates—creativity, performance, and accountability through intelligent decision-making backed by machine learning.

BCM is set to showcase further innovations at the upcoming 2025 Newsweek AI Impact Summit in Sonoma, California, on June 23. They will join industry leaders who are collectively shaping the future of AI applications across various sectors.

About Beeby Clark + Meyler

Beeby Clark + Meyler is an award-winning performance marketing agency that fuses groundbreaking creative strategies with proprietary AI solutions to drive tangible success for its clients. With extensive cross-industry expertise and a passion for innovation, BCM is dedicated to helping brands unlock transformational growth through data-driven marketing strategies.

For media inquiries, Thomas Beeby, Partner and Creative Director, can be reached at 914-400-4204 or via email at thomas@beebyclarkmeyler.com. For more information, visit www.beebyclarkmeyler.com.

The Newsweek AI Impact Awards highlight organizations that set benchmarks for responsible and impactful AI practices across sectors like marketing, healthcare, and finance. These awards commend innovation, effective implementation, and the consequent generation of real-world results.

For further details about the 2025 awards, visit Newsweek's AI Impact Awards page.