#Japan #Oita #Natsuhonoka #Oita Rice #TFM Radio

Discover the Taste of Oita's Natsuhonoka Rice

As the summer season approaches, Oita Prefecture brings forth a delightful treat for rice lovers: the premium rice pack featuring the exceptional "Natsuhonoka". This rice has been specially highlighted in the TFM radio program "JA Town Marukajiri", hosted by Sarina Shio and Takeshi Mogi. The hosts not only tried but also extolled the unique qualities of this rice, making it the perfect addition to any meal—especially for those busy days when time is of the essence.

From July 4 to July 11, this convenience-oriented rice pack will be available at a special promotional price of 4,980 yen (tax included). This offer highlights the delicious, large grains of Natsuhonoka, celebrated for their tender sweetness and delicate aroma. It can be easily prepared in the microwave, replicating the taste of freshly cooked rice, making it an excellent choice for quick meals or a reliable pantry staple.

In the TFM program, Shio and Mogi showcased their culinary experiences with the rice, further securing its reputation as a must-try delicacy. Their charismatic presentation offers insights into the flavors and texture of this rice, enticing listeners and viewers alike. The hosts recommend pairing the rice with the rich and flavorful Bungo Mushroom Curry, crafted with thick and savory small mushrooms—an ideal match to elevate the dining experience.

Special Sale Details

The limited-time sale is set to begin on July 4 at 5:55 AM, continuing through July 11. The sale features:

• - Product: Oita-grown Natsuhonoka rice pack (180g × 24 packs)
• - Price: 4,980 yen (tax included)
• - Purchase Link: JA Town Oita Shop

Delicious Recommendations

Alongside the Natsuhonoka rice, the vanilla of Oita offers another seasonal delight—the Round Watermelon (尺玉スイカ). Enjoy its low seed count and high sugar content, a product of the unique temperature differences in the Hita basin, making for an incredibly refreshing treat.

Visit the JA Town Shop to try the juicy and fragrant Oita House Mandarin oranges (1.2kg), perfect for a summer cool-down when chilled. Also, check out the sweet Kanta-kun frozen baked sweet potatoes—each pack including six 250g bags available for gifting during the mid-summer season.

• - Oita Round Watermelon: Shop Here
• - Oita House Mandarin: Shop Here
• - Frozen Baked Sweet Potatoes: Shop Here

TFM Radio Program Overview

• - Title: JA Town Marukajiri
• - Station: TFM (Frequency: 80.0 MHz)
• - Air Time: Every Saturday, from 5:55 AM to 6:00 AM
• - Hosts: Sarina Shio (former Hinatazaka46 member) and Takeshi Mogi (Grunge’s Daisuke Toyama)
• - Content: Delivering the charm of local ingredients through JA Town products
• - Special Offer: When purchasing featured products, write "Tokyo FM" in the comment section for a chance to receive an original goods postcard.
• - Official X Account: JA Town Marukajiri Twitter

About JA Town

JA Town is a direct-to-consumer online site operated by the National Federation of Agricultural Cooperative Associations. They are committed to delivering seasonal agricultural and livestock products sourced from various regions across Japan, striving for a rich culinary experience for all. Learn more at JA Town.

Stay updated with seasonal promotions by following the official mascot, "Jeta" on official X Account.