#Japan #Tokyo #Krispy Kreme #Smile Delivery #Japan 20th

Celebrating 20 Years of Krispy Kreme Japan!

Krispy Kreme Japan is about to celebrate two decades of bringing sweet moments to donut lovers across the country. In an exciting announcement, the company revealed the launch of the third iteration of their popular initiative, the "Smile Delivery Service," which aims to spread joy through donuts. Set to kick off on February 12, 2026, this unique campaign invites people to send donuts to their loved ones, expressing heartfelt emotions and creating memorable surprises.

The "Smile Delivery Service" was first introduced during the pandemic in November 2020, and due to its overwhelming response, continued into 2021 in celebration of Krispy Kreme Japan's 15th anniversary. Previous campaigns received over 500 and 1,000 applications, respectively, showcasing the love and enthusiasm for sharing Krispy Kreme’s literal sweetness with friends and family. This year, as they commemorate their 20th anniversary, the company seeks to make this campaign even more memorable.

The campaign encourages participants to share their feelings of gratitude or plan a special celebration with donuts at the center of it all. Individuals who enter will have a chance for their wishes to be transformed into a one-of-a-kind original decorated donut by Krispy Kreme. Three lucky winners will be chosen to receive these personalized treats delivered nationwide, ensuring happiness reaches the doorsteps of those special to them.

Moreover, attendees will have their moments captured by a professional filming team, and the highlights will be shared on Krispy Kreme's website and official social media accounts, creating a keepsake of joy that can be cherished by all.

This initiative truly embodies the essence of spreading joy and building connections, showcasing how something as simple as a donut can bring happiness in everyday life. By participating in the "Smile Delivery Service," individuals get a chance to express their love and support to those who matter most.

Details of the Smile Delivery Service
To participate, entrants must fill out a dedicated application form available on the campaign's official website. The joyous surprises of the selected participants will be filmed and later showcased across the company’s various platforms.

• - Application Period: February 12, 2026, 10:00 AM - February 22, 2026, 11:59 PM (Tentative)
• - Delivery Period: Expected throughout March 2026
• - How to Enter: Via the special application form linked on the campaign page
• - Theme: “Who do you want to bring a smile to with a donut?”
• - Prize: Three lucky participants will receive original decorated donuts, with their delivery moments featured in upcoming promotional materials.

Krispy Kreme's commitment to spreading joy does not stop here. Beyond the 20th-anniversary celebrations via the “Smile Delivery Service”, the company invites you to look back at heartwarming moments captured from past services through their dedicated YouTube channel.

For more details, engagement with the campaign, and celebration of their 20 years in Japan, you can find them at the links below:

• - Campaign Special Site: Krispy Kreme 20th Anniversary
• - Official Website: Krispy Kreme Japan
• - Social Media: @krispykremejapan on Instagram
• - Twitter: @krispykremeJP

Join Krispy Kreme Japan in celebrating 20 years of sweetness and community, as they continue to remind us that little moments can bring significant happiness into our lives! Let's bring a smile with donuts!