Celebrating 80 Years of Mountain Dew with Unique Commemorative Cans

Mountain Dew Celebrates Nearly 80 Years with Special Commemorative Cans

In 2026, Mountain Dew™ marks a significant milestone as it approaches its 80th anniversary. The beloved citrus beverage brand, known for its vibrant flavor and bold character, originally emerged from a humble recipe crafted in the heart of Tennessee by two inventive brothers in 1948. To pay homage to its storied history, Mountain Dew is rolling out an exclusive limited-edition commemorative can bundle, made available for a mere five cents. This unique offering will be exclusively sold on TikTok Shop, starting June 29, and is a limited-time opportunity that true fans won't want to miss.

The Commemorative Bundles

This exciting launch includes exactly 1,948 bundles, nodding to the year Mountain Dew was born. Each bundle consists of a commemorative can adorned with a design that honors the brand's origins and a 10-pack of refreshing Mountain Dew mini-cans. These bundles will be available on a first-come, first-served basis with a restriction of one bundle per person, encouraging fans to act quickly to secure this collector's item.

Throughout the promotional campaign, expect daily announcements on TikTok regarding the release quantities, providing ample updates to Mountain Dew enthusiasts eager to celebrate the brand's unique heritage. Therefore, staying tuned into @MountainDew on TikTok is a must to catch these nostalgic bundles.

Origin Story Reflected In Design

The commemorative can features artwork that echoes Mountain Dew's vibrant history, effectively capturing the spirit of the brand's initial launch. Earlier this spring, Mountain Dew unveiled its 'American Original – Tasting Great Since '48' campaign, emphasizing the brand's legacy through creative storytelling across various digital platforms. Each aspect of this campaign, from the visuals to the messaging, serves to connect fans to the brand's deep roots, spirit of adventure, and innate tenacity.

The Digital Spotlight

Accompanying the physical commemorative can, Mountain Dew has also taken to the digital realm, utilizing engaging campaigns like Big Spender, Hoedown, Cold Ones, and In the Mix, which reflect the essence of Mountain Dew's origins in a fun and contemporary manner. These digital expressions not only celebrate the brand's past but revive it, ensuring that fans feel a personal connection to a drink that has satisfied taste buds across generations.

A Message from Mountain Dew

Michael Smith, Vice President of Marketing for Mountain Dew at PepsiCo Beverages U.S., shared his enthusiasm about the upcoming commemorative can, noting, "Since 1948, Mountain Dew has been defined by bold spirit, relentless grit, and ambitious energy—qualities that continue to drive the brand forward today. This commemorative can is about bringing that origin story to life and giving fans a meaningful way to celebrate Dew history."

Join the Celebration

For those looking to celebrate nearly 80 years of Mountain Dew, this limited-time offer provides a unique opportunity not just to enjoy the beverage, but to own a piece of its history. Mark your calendars for June 29 and get ready to indulge in this special can bundle, available on TikTok Shop for the unbeatable price of five cents. Don’t miss out on being a part of this iconic legacy and help honor one of America’s original soda brands as it continues to refresh the world.

For more updates and to keep an eye out for new drops, follow @MountainDew on social media. The celebration is just beginning!