#United States #Burlington #Massachusetts #Kelly's Roast Beef #AAM15 Management

AAM15 Management Acquires Kelly's Roast Beef

AAM15 Management has officially announced its acquisition of the celebrated Kelly's Roast Beef brand, alongside ownership of its four primary locations in Massachusetts, specifically in Saugus, Medford, Danvers, and Revere Beach. This acquisition represents a significant moment for one of Massachusetts' most cherished dining establishments that has served the community since 1951.

Kelly's Roast Beef has become a local icon renowned for its delicious roast beef sandwiches, and it holds a special place in the hearts of many in the state. David Masse, the Founder and CEO of AAM15 Management, has a personal connection to this brand, having grown up in the region where it was a staple in his life. He expressed excitement about the new venture, saying, "It's more than just a restaurant—it's a symbol of community and tradition."

AAM15 Management is dedicated to honoring the legacy of Kelly's Roast Beef while also implementing strategic enhancements aimed at future growth. With years of experience in managing full-service hotels and food and beverage operations under well-known brands, the company is well-prepared for this undertaking. They have also formed a team of experienced food and beverage professionals who will focus on expanding the brand’s reach, securing licensing agreements, and exploring franchise opportunities.

This acquisition highlights AAM15's commitment to quality and community ties, emphasizing their shared vision with Kelly's Roast Beef. The leadership at AAM15 expressed their intention to not only maintain the essence of what makes Kelly's an institution but also to explore avenues for innovation and expansion.

Masse noted, "Our goal is to preserve everything that has made Kelly's Roast Beef an icon in Massachusetts while identifying opportunities to innovate and grow." Under the leadership of AAM15, Kelly's Roast Beef aims to continue thriving as a key player in the local dining scene, with plans for both operational enhancements and new locations in the future.

About AAM15 Management

AAM15 Management distinguishes itself as a leading asset management firm with a diverse portfolio, including hospitality ventures, multifamily residences, and a private country club located along the North Shore. The company is committed to excellence and building growth, innovation, and success across its various operations. The acquisition of Kelly's Roast Beef aligns perfectly with AAM15's wider mission, solidifying its place within the community while enhancing the Kelly's brand legacy for years to come.