New Launch: Eve Premier Coolia
On May 1, 2025, the innovative Eve Premier Coolia, a custom wig designed specifically for women's summer needs, hits salons across Japan. Developed by Adérance Co., a global leader in hair, beauty, and wellness, this product promises a fresh style even under the harshest summer conditions.
After last year's heatwaves, this summer is predicted to bring even more extreme temperatures nationwide. To address common summer hair concerns such as frizz and flat hair due to sweat, the Eve Premier Coolia has been engineered with a focus on both style and comfort.
The Cool Base Network
At the heart of this new wig is the
Cool Base Network, developed to maximize air circulation to the scalp. Offering a breathable design that feels refreshing against the skin, this network seeks to alleviate discomfort caused by summer heat and humidity. The open-weave structure of the network not only enhances airflow but is also effective in reducing moisture buildup during winter months—ensuring comfort all year round.
Tailored for Every Woman
The Eve Premier Coolia embraces the spirit of customization, allowing women to express their individuality through texture and color. The wig features a unique dyeing technique known as
Hair Do, which creates depth and dimension, resembling natural hair. Additionally, the
Double Up Structure provides lift from the roots, mimicking the look of a natural part and creating a soft, voluminous crown.
This wig is designed for women on the go, who don't want to sacrifice their hairstyle for comfort, making it particularly suitable for active lifestyles where travel and outdoor activities are involved.
Wig Features that Empower
- - Hair Do Technology: This unique technique darkens only the roots of the hair material, creating a realistic, layered color effect that complements the wearer's own hair color. Customize the shade to match or play with your look!
- - Double Up Structure: By layering two materials mimicking scalp appearance, this tech effectively conceals knots and creates a realistically fluffy crown. It’s perfect for those struggling with volume at the part line or crown area.
Product Overview
- - Launch Date: May 1, 2025
- - Availability: Available at all Adérance and Ladies Adérance salons nationwide.
Summer Promotion: Mesh Extensions
In celebration of the launch, from May 1 to August 31, 2025, customers purchasing the Eve Premier Coolia will receive a complimentary
Mesh Extension pack (5 strands) in any of the five available colors. This offer allows for an added flair to both natural and synthetic hair, perfect for the summer season!
Mesh extensions can easily be applied for a bold change, making it a fantastic way to elevate your summer hairstyle without commitment.
Don't miss the chance to experience the refreshing comfort and stylish versatility of Eve Premier Coolia this summer!