MarketFully Unveils 2026 InContent Marketing Industry Report: A Shift in Multilingual Strategy
MarketFully Launches the 2026 State of the Industry Report on InContent Marketing
MarketFully, a trailblazer in the multilingual marketing sphere, has unveiled its comprehensive 2026 State of the Industry Report focusing on InContent Marketing™. This report delves into the current challenges and opportunities in multilingual content creation and management, drawing insights from 31 enterprise marketers and 10 executive interviews spanning the US, UK, and EU.
1. The Disconnect in Multilingual Investment
Despite a significant shift toward multilingual and multicultural audiences for global revenue, many enterprise content marketing strategies remain limited by a monolingual approach. The new report exposes a troubling trend: a widening gap between investment in multilingual content and its related performance outcomes. Essentially, the traditional
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