Crocs Unveils Special Spring Campaign with Risa Naka
Renowned global leader in casual footwear, Crocs, has unveiled an exciting new campaign featuring actress and model Risa Naka. Starting March 12, 2026, the official Crocs online store will debut a special video that embodies the spirit of self-expression embodied in the phrase “Jibun Katte, OK,” meaning “It’s okay to be yourself.” This message encourages everyone to embrace their individuality and be proud of who they are, which is in alignment with Crocs’s core philosophy.
The campaign stars Risa Naka showcasing how to style Crocs in ways that reflect her diverse mood and personality. The video highlights various themes such as ‘Gokigen’ (Happy), ‘Nonbiri’ (Relaxed), and ‘Yaruzo!’ (Let’s Do This!), demonstrating how Crocs footwear accompanies different aspects of daily life. Risa’s joyful, free-spirited nature shines brightly, inviting viewers to appreciate their unique sense of style.
Key Styling Selections
The collection highlights the classic
Classic Clog, beautifully styled with fresh, spring-inspired pink hues and dazzling pearl Jibbitz™ charms, which uniquely personalize each pair. Additionally, the
Crocs Compatible Case is launched alongside, crafted from the same material, ideal for those who want to showcase their personal flair. Risa is depicted in an uplifting shopping scene with the
Compatible Case, enhancing her happy mood.
In the ‘Nonbiri’ scene, Risa pairs the classic black clogs with a relaxed outfit for a leisurely picnic day. The loose styling conveys a sense of calmness, while radiant metallic Jibbitz™ charms bring a playful touch to her look. This segment highlights how embracing ease can still allow personal favorites to shine through.
The ‘Yaruzo!’ themed scene sees Risa donning a chic jacket and glasses that convey confidence. She wears this season's highly anticipated
Classic Ballet clogs, adorned with rhinestones and metallic Jibbitz™, achieving a mix of sophistication and playful spirit. This styling embodies the ideal of a polished look without sacrificing a sense of fun.
Exciting Campaign Details
In addition to these segments, the campaign's dedicated webpage will display other Crocs styles that represent mentalities such as ‘Tokimeki’ (Excitement), ‘Burenai’ (Consistency), and ‘Amayakashi’ (Indulgence). Viewers are encouraged to notice Risa’s expressions and distinctive styling as she incorporates Jibbitz™ charms to showcase personal flair.
Following the launch on March 19, 2026, the campaign will officially kick off in stores such as ABC-MART and Murasaki Sports across Japan, offering a range of Crocs items.
For further details and to join the festive spirit, the official campaign page can be visited
here.
Featured Items from Risa Naka
Colors: White, Black
Sizes: 22cm - 31cm
Price: ¥7,700 (tax included)
Colors: Sepia/Leopard
Sizes: 21cm - 26cm
Price: ¥7,150 (tax included)
Color: Pink Milk
Price: ¥7,425 (tax included)
- - Selected Jibbitz™ Charms
Price: Approximately ¥770 each (tax included)
Check availability and locations via the Crocs online store or at various partner stores. Risa Naka continues to create waves in fashion as both a prominent actress and a captivating influencer. Keep an eye on her latest projects, including upcoming roles in major television and film productions.
Stay updated through Crocs’s social media channels: Instagram, Twitter, and explore more about their trendy footwear offerings for the entire family. For more in-depth information regarding Crocs as a company, visit their investor and product sites. The originality behind Crocs celebrates comfort, creativity, and individual style, making them a favorite among fashion enthusiasts.