Innovative AI Technology Earns Awards for Auditory Recreation of Nobunaga Oda's Crunching Sounds

Playknot's Award-Winning AI Project

Introduction
Playknot, a pioneering company in innovative sound design, has made headlines with its recent achievements at prestigious awards. The project, developed in collaboration with Yuraku Confectionery, integrates cutting-edge artificial intelligence technology to recreate the sound of legendary warlord Oda Nobunaga crunching on the popular sweet treat, Black Thunder. This unique sound design effort received a Bronze Award in the Radio & Audio category at the 2025 65th ACC TOKYO CREATIVITY AWARDS and was shortlisted as a finalist in the Ear Candy category at Spotify Hits 2025.

Award Details
1. 2025 65th ACC TOKYO CREATIVITY AWARDS
- Category: Radio & Audio
- Award: Bronze
- Link: ACC Works Details

2. Spotify Hits 2025
- Category: Ear Candy (Best Immersive Audio Campaign)
- Recognition: Finalist
- Link: Spotify Hits Japan

The Team Behind the Project
The successful execution of this innovative AI project involved a dedicated team at Playknot:

- Producer: Takuma Hon’yashiki (CEO)
- Project Manager: Shintaro Saeki (ART & Technical Director)
- Engineers: Yuta Fukushi (Lead Engineer), Sho Ito (Software Engineer)

Project Overview
The concept of this project stems from the intriguing question: