OutKick Experiences Remarkable Growth as a Leading Sports Platform in May 2026

OutKick Sees Significant Growth Across All Categories in May 2026

In May 2026, OutKick, the prominent multimedia sports platform, recorded a substantial increase across various metrics, highlighting its escalating relevance in the sports media landscape. According to data collected from Comscore, the platform attracted an impressive 11.8 million unique visitors on both desktop and mobile, marking a staggering 207% increase compared to April 2026. This surge wasn't limited to unique visitors; OutKick boasted a total of 56 million multiplatform views—up 176% from the previous month—and 61 million minutes of engaging multiplatform content, an increase of 26% from the preceding month.

OutKick's growth narrative doesn't stop there. The platform garnered 17.1 million unique digital multiplatform visitors, securing the 18th position among over 350 sports entities in May. Remarkably, it outperformed notable competitors such as Draft Kings, AP News-Sports, Complex Sports, and The Ringer, solidifying its growing stature in the crowded sports media space.

Gary Schreier, OutKick's senior vice president and managing editor, attributed this remarkable growth to the platform's unique editorial stance. Schreier noted that OutKick thrives by covering stories that often go unnoticed by mainstream media and elevating voices that provide fresh insights into pressing sports issues. Notably, in May, OutKick focused on the highly discussed topic of biological male athlete AB Hernandez winning multiple events at the track and field championships. Additionally, the platform featured an important interview with tennis legend Martina Navratilova, discussing the ongoing conversations surrounding the transgender movement in sports—topics that have generated significant public interest.

On social media platforms such as Facebook, X (formerly Twitter), and Instagram, OutKick didn’t just occupy the headlines but also captured the engagement of its audience effectively. In May, the platform recorded over 663,500 social media interactions, a 45% increase compared to the previous month. Moreover, it achieved over 6.3 million video views on platforms including Facebook, X, and YouTube, bolstering its influence in digital media.

The explosive growth in May follows OutKick’s strategic alignment with Fox News Digital, granting the platform enhanced visibility through integration into the FoxNews.com homepage and app. This partnership aims to broaden OutKick's reach, giving more fans access to its distinctive content and coverage.

OutKick has positioned itself as one of the fastest-growing multimedia platforms in the nation. It produces and disseminates content that intersects sports, pop culture, and news, appealing to millions of fans each month. Founded by Clay Travis and currently owned by Fox Corporation, OutKick is recognized for its diverse lineup of reporters and contributors, making it a notable player in sports content delivery.

For those looking to dive deeper into the world of sports media, visit FoxNews.com/OutKick for the latest updates and exclusive insights from the OutKick team.

The significant growth witnessed in May 2026 is not just a numerical achievement for OutKick but a testament to its innovative approach in addressing contemporary sports narratives and its commitment to delivering authentic coverage that resonates with today's audience.