Segway Powersports Unleashes New Adventures at EICMA 2025 Off-Road Expo

Segway Powersports Redefines Off-Roading Excitement at EICMA 2025



Segway Powersports, a renowned leader in micromobility and motorsports, has once again elevated the standards of off-roading at the prestigious EICMA 2025, held from November 4 to 9 at Fiera Milano. Embracing the theme "SHOCKWAVE IS COMING," Segway unveiled an impressive lineup of innovative products and solutions that promise to redefine the adventure of off-road riding.

The centerpiece of Segway's presentation is the iFun system, an intelligent platform designed to enhance every off-road journey. This technology transforms a simple ride into a memorable, joyful adventure that goes beyond conquering rough terrains. Key features of the iFun System include:

  • - Smart Video Recording: Capture every critical moment of your adventure automatically, offering multiple viewing angles and ready-made clips to share with friends and family.
  • - Group Voice Chat: Stay connected with real-time voice communication, facilitating seamless coordination among group members while navigating trails.
  • - Intelligent Navigation: Track routes, trails, and riding statistics whenever necessary, ensuring you never lose your way.
  • - Cloud Communication: A fluid synchronization feature allows for an interactive sharing experience within an ever-growing community of riding enthusiasts.

Alongside the iFun system, Segway introduced several new and improved vehicles set to excite off-road enthusiasts in 2026. One standout is the Super Villain SX20T 4, engineered to unleash extra power and enhance enjoyment with its retooled drivetrain that boasts a six percent efficiency increase, delivering over 250 horsepower. Its spacious four-seat layout ensures that families and friends can embark on exhilarating adventures together, while a race-class suspension and 35-inch terrain tires guarantee stability and comfort across various landscapes.

The UT10 Pro HVAC is another noteworthy vehicle that epitomizes versatility, marrying performance with everyday practicality. This UTV is equipped with a revamped powertrain featuring electronic switching for smoother operation and faster response. The fully enclosed cabin, outfitted with HVAC air conditioning, ensures comfort regardless of weather conditions, while a smart dashboard and electronically controlled loading box make it ideal for both work and leisure.

For the bravest adventurers, the AT10 W Mud model tackles water obstacles up to a meter deep with its 97 horsepower engine, designed for dominance over muddy terrains. Its 58-inch wide body structure enhances stability and steering precision, along with exceptional range and traction.

From cutting-edge smart systems to a continuous expansion of product offerings, Segway Powersports is steadfastly committed to meeting the needs of drivers traversing every landscape and lifestyle. The brand’s current proposal spans high-performance vehicles tailored for extreme off-road driving and versatile models suited for recreational riding and daily commuting, merging advanced engineering solutions with intelligent communication systems.

Embodying the motto "Fear No Trail," Segway continues to push the boundaries of technology, serving as a driving force for innovations that foster new opportunities in intelligent mobility across all terrains. Whether tackling demanding landscapes or exploring new locales, Segway remains dedicated to enhancing each ride, making it not only smarter but also more communicative, engaging, and enjoyable for users worldwide.

Join Segway at Booth A74 (Hall 18) to experience the excitement of off-roading at EICMA 2025. Since its inception in 1999 with the revolutionary Personal Transporter, Segway has sparked global interest in the future of personal transportation. Committed to the mission of “Just Move,” the company strives to simplify the movement of people and goods, enhancing efficiency and overall quality of life. Over the years, Segway has consistently paved the way in short-distance transportation and consumer robotics, expanding its product lines well beyond its original vision.

From electric scooters and go-karts to electric bikes and sport vehicles, Segway is a pioneering force in developing personal transportation technologies, introducing groundbreaking solutions that fundamentally change how we get around.

iFun System
Super Villain SX20T 4
UT10 Pro HVAC

Topics Consumer Products & Retail)

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