#Japan #Nikko #Japanese Culture #Re.Ra.Ku #Nikko hot springs

Experience the Ultimate Hot Spring Adventure in Nikko

Nikko, a stunning city in Tochigi Prefecture, is famous for its rich cultural heritage and spectacular natural beauty. As part of the new branding initiative "NEW DAY, NEW LIGHT. Nikko," a special event called "Nikko Extreme Hot Spring Pilgrimage" is set to take place. Held at the Re.Ra.Ku PRO Nagatacho Running & Cafe, this event will showcase the unique experiences that combine thrilling activities with the serene enjoyment of hot springs, showcasing what makes Nikko truly special.

Nestled in Japan – a country celebrated for its wonderful hot springs – Nikko has emerged as one of its hidden onsen hotspots. The aim of this event is to provide visitors with a chance to indulge in truly exceptional hot spring experiences that can only be found in Nikko.

Attendees will be treated to specially designed craft beers and craft cola, perfect for enjoying post-run refreshment. Each purchase will come with exciting bonuses, including an exclusive “Nikko Shrine Sticker” and an "At-Home Pilgrimage – Fragrant Hinoki Guardian". Visitors will also be able to explore beautifully designed route maps that outline various hot spring destinations in the region, all while learning about diverse travel opportunities within Nikko.

Furthermore, between December 13th and 14th, 2025, a limited-time trail running and hot spring experience tour will be offered. Picture this: enjoying a thrilling trail run through the beautiful landscapes, followed by a relaxing soak in a hot spring – it doesn’t get much better than that!

Event Details

• - Date: November 1, 2025 - November 16, 2025
• - Location: Re.Ra.Ku PRO Nagatacho Running & Cafe
• - Access: A five-minute walk from Nagatacho Station Exit 4
• - Hours: Weekdays 8:00 AM - 9:00 PM / Weekends & Holidays 8:00 AM - 7:00 PM

Featured Products at Nikko Extreme Hot Spring Pilgrimage

1. THE KICHI “Nikko Craft Beer”
Made using pristine water sourced from the Nikko mountain range, this clear beer offers a taste experience steeped in the rich history and culture of the region.
- THE KICHI Kölsch: A flagship beer with a smooth taste, light fruity notes, and a crisp finish.
- THE KICHI Weiss: A wheat beer reminiscent of bananas with a creamy mouthfeel and a well-balanced acidity for a refreshing drink.
- THE KICHI American PA: An old-school single hop beer that highlights citrus and pine flavors with a robust bitterness.
- Price: 750 yen per bottle (tax excluded)

2. Yondai Tokujirou “Nikko Cola”
This craft cola features maple sap from the Kirifuri Highlands and local spices, giving it a unique twist.
- Price: 500 yen per glass (tax excluded)

Additional Items to Enhance Your Nikko Experience

To encourage exploration beyond traditional hot springs, there will be a selection of delightful items available for display and purchase that promise to elevate your wonderful journey in Nikko.

• - At-Home Pilgrimage – Fragrant Hinoki Guardian: A gift when purchasing three beers, crafted from Tochigi wood and blessed in Nikko.
• - Nikko Shrine Sticker: A sticker featuring designs from various hot spring areas in Nikko, available with the purchase of either one beer or a cola.
• - Route.N Map: A map outlining routes based on various themes for discovering new attractions in Nikko.
• - Postcards: Available for free (limited to one per person).

About Re.Ra.Ku PRO Nagatacho Running & Cafe

This multifaceted running station combines a community space for joggers to unwind. It offers balanced recovery meals crafted by nutritionists and a cooperation with the widely popular “Muscle Diner.” Enjoy your coffee while savoring a break from your running routine.

New Day, New Light: A Fresh Perspective on Nikko

Nikko has always been known for its rich industry, tourist spots, and specialty products. Through initiatives like the "Nikko Brand" certification program, efforts have been made to promote this brand effectively. Yet, countless wonders remain undiscovered. The desire to showcase these hidden gems has inspired the creation of the branding initiative "NEW DAY, NEW LIGHT. Nikko," offering citizens and visitors alike a renewed appreciation of what makes Nikko breathtaking.

For more information and updates, check out the official website NEW NIKKO and follow them on Instagram @new_nikko_jp.