#Japan #Tokyo #Bloomo Securities #Passwordless Auth #MFA

Bloomo Securities Upgrades to Passwordless Authentication

In a significant move to enhance security, Bloomo Securities, a Tokyo-based investment application company, has announced a shift to a passwordless login system starting in July 2025. This transition aims to safeguard the assets of its users by mitigating risks associated with password theft and unauthorized access. Furthermore, Bloomo plans to implement Multi-Factor Authentication (MFA) by the end of July 2025, adding an extra layer of protection for user accounts.

Transition to Passwordless Login

Bloomo Securities has replaced the traditional password entry method with a passwordless authentication approach. Users will now receive an authentication code sent to their registered email addresses, which significantly reduces the risks related to password leaks and enhances overall security. This change reflects Bloomo's commitment to creating a more secure environment for users engaging in U.S. stocks and ETF investments.

The new system will draw on modern technology, ensuring that users can log into the app conveniently while feeling secure about the safeguarding of their sensitive data. By eliminating the need for passwords, Bloomo aims to streamline the user experience and encourage more individuals to invest without the fear of security breaches.

Upcoming Implementation of Multi-Factor Authentication

In addition to the passwordless system, Bloomo Securities plans to introduce Multi-Factor Authentication (MFA) by late July or early August 2025. Upon logging in, users will need to verify their identities via email authentication and will receive a confirmation code through SMS on their mobile devices. This dual verification process aims to bolster the security structure of user accounts and provide peace of mind for investors regarding the safety of their assets.

More detailed instructions on how to set up MFA and the passwordless system will be provided via the app and the official Bloomo website prior to implementation.

Commitment to User Security

Bloomo Securities continues to prioritize user security and service enhancement. While these changes may cause some inconvenience during the transition, the company appreciates the understanding and cooperation of its users. The emphasis on security is at the forefront of Bloomo's mission to foster a trusted investment environment.

Founded on June 9, 2022, Bloomo Securities specializes in financial product trading, registered under the Kanto Local Financial Bureau as license number 3384. The company's headquarters are situated in Nihonbashi Kabutocho, Tokyo, where they strive to provide a seamless investment experience.

For regular updates, follow Bloomo’s official social media channels. On X (formerly Twitter), the company shares daily insights on the U.S. market, while the official YouTube channel, "Nakamura Jin’s Investment Academy - Bloomo Academy," offers weekly videos covering U.S. economy and stocks starting from February 2025. Users are encouraged to engage with these platforms for educational content and market news.

For inquiries, please contact:
Bloomo Securities Public Relations:
Sato and Chida
Email: [email protected]

Visit our official website at Bloomo for more information about the company and its services.