Experience a Delightful Christmas with TOIRO's Special Cakes from Niigata

Celebrate Christmas with TOIRO’s Exquisite Cakes

As the festive season approaches, there’s a delightful surprise from "TOIRO®", a premium brand operated by East Japan Railway Company Cross Station Foods, based in Shibuya, Tokyo. From October 1, 2025, Christmas cake orders will open online through JR-Cross Foods Mall and other platforms. Enthusiasts can look forward to a selection of delicious, allergen-free cakes that you can enjoy during your Christmas celebrations.

Unique Creations from Local Ingredients

TOIRO's Christmas cakes are crafted using 100% Uonuma Koshihikari rice flour, a pride of Niigata Prefecture, ensuring a unique taste and texture. Along with this, the cakes feature soy cream derived from soy milk, making these treats free from wheat, eggs, and dairy. This inclusive approach ensures that everyone, including those with allergies, can partake in the festive indulgence.

Three Special Cakes on Offer

The collection includes three delightful options:

1. Christmas Strawberry Shortcake - This cake features a fluffy rice flour sponge layered with a smooth soy strawberry cream and topped with a milk-flavored soy cream. The fresh strawberries add a sweet and tangy touch, making it a delightful treat.

2. Christmas Rich Chocolate Cake - For chocolate lovers, this variant includes a cocoa-flavored rice flour sponge filled with soy chocolate cream. Topped with chocolate cubes and additional soy chocolate cream, this cake promises a rich and satisfying experience.

3. Christmas Triple Berry Fromage Cake - Mixing strawberry jam into a soy mousse, this cake presents a fresh taste complemented by three types of berries created into a festive wreath design, drizzled with berry sauce for an extra zing.

Each cake is priced at ¥4,980, inclusive of consumption tax and shipping, except for remote islands like Okinawa.

Ordering and Special Offers

The ordering period runs from October 1 to December 8, 2025. Customers can place their orders through the JRE MALL JR-Cross Foods Mall and other platforms like Rakuten. As a special promotion, those who reserve by the end of October can enjoy 10 times the usual points!

Delivery dates are set between December 19 and December 24, 2025. The cakes are shipped frozen, so it's recommended to thaw them in the refrigerator for eight hours prior to serving to maintain optimal quality. To avoid any texture issues, please do not thaw them in a warm environment.

Exciting Campaign and Engagement

In addition to offering delicious cakes, TOIRO launches a campaign on social media where participants have the chance to win a prize of assorted TOIRO baked goods. To enter, follow the official account on platform X (formerly Twitter) and repost the campaign post with a specific hashtag. This fun activity runs from November 5 to November 9, 2025.

About TOIRO

The name “TOIRO” symbolizes diversity and features elements from Tokamachi City, conveying a commitment to inclusivity in food choices, especially for those with dietary restrictions. Each product is a result of meticulous craftsmanship, reflecting the premium quality of Niigata's ingredients.

Since opening in September 2014, the Tokamachi Sukoyaka Factory has aimed to showcase the innovative ways rice can be turned into delightful desserts. With a dedicated line for allergen-free goods, the factory operates under high standards, collaborating with leading experts in the food industry.

Conclusion

Gather around with your loved ones this Christmas and enjoy the exceptional cakes from TOIRO. Perfectly crafted for inclusion and taste, your celebration deserves a touch of joy and delight from Niigata's finest. Don't miss out on the opportunity to bring home the flavors of happiness this holiday season.