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Kairos Marketing at THE COMMIT Conference

In an era where the execution of business strategies is paramount, Kairos Marketing is thrilled to announce its participation in the upcoming online conference, THE COMMIT. Scheduled for three days, from May 13 to May 15, 2026, this event will focus on connecting strategies for BtoB marketing and sales execution. The conference is organized by Marketing Commit, bringing together industry leaders to share insights on enhancing operational efficiencies.

Background on the Event

Implementing a successful business strategy requires more than just planning; it necessitates integrating those strategies into actual operations and achieving tangible results. Many companies are still struggling with disconnections between departments and the effective use of data. This online conference aims to bridge that gap.

Focus of the Conference

Throughout the event, topics such as AI utilization, data analytics, and the generation of leads through webinars and events will be explored. A particular emphasis will be placed on practical applications that can drive results. Noriyuki Shirai, COO of Kairos Marketing, will address the theme of SFA (Sales Force Automation) Design, focusing on how to leverage data collected from sales activities for marketing purposes. This session aims to provide attendees with valuable insights into creating systems that interlink data across different departments.

Pre-conference Events

In preparation for the main conference, a pre-event session will be held on April 27, 2026, from 13:00 to 13:30. Titled Creating Seminars Together for THE COMMIT No.16, it will feature discussions on important themes and points of interest, moderated to encourage interaction and feedback from viewers. This format aims to deepen the discussions leading up to the main event. Participants can sign up for free through Marketing Commit's website.

Speakers and Leadership

Noriyuki Shirai, COO of Kairos Marketing, has an impressive background in engineering from a prominent domestic SIer to a foreign manufacturing company. Since joining Kairos Marketing in 2012, he has played a crucial role in the development of Kairos3, a powerful integrated MA (Marketing Automation) and SFA tool that has seen over 2,000 implementations. As COO, Shirai oversees sales, marketing, and customer success while actively engaging in external lectures and training sessions for users.

Conference Details

The conference runs online over three days:

• - May 13, 2026: 10:00 - 14:15
• - May 14, 2026: 10:00 - 14:30
• - May 15, 2026: 10:00 - 16:35

Participants can register for free via the official Marketing Commit conference page.

About Kairos3

Kairos3 is an innovative MA and SFA integrated tool designed to help businesses understand their next steps through data. From acquiring and managing prospects to tracking sales progress and closings, Kairos3 aggregates marketing and sales data to facilitate cross-department initiatives. The platform is designed to allow companies, regardless of their size or industry, to make data-driven decisions without needing advanced technical skills, ultimately driving sales growth.

For more information on Kairos3, visit Kairos Marketing's official website.

About Kairos Marketing

Founded in 2012 with the mission of making marketing more accessible, Kairos Marketing develops and provides the Kairos3 tool and operates Make Free, a media outlet dedicated to sharing practical marketing and sales execution strategies. The company is committed to fostering a society where all organizations—regardless of size or industry—can effectively engage in marketing-driven sales activities, contributing to Japan's growth as a manufacturing powerhouse.
Located in Shibuya, Tokyo, Kairos Marketing operates within WeWork at Link Square Shinjuku.

For further inquiries or to learn more about our services, visit Kairos Marketing.